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How do Gender Issues Affect the Expe...

Cordova, Nancy T.

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How do Gender Issues Affect the Experience of Latina Business Owners?

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	How do Gender Issues Affect the Experience of Latina Business Owners?/
作者:	Cordova, Nancy T.
出版者:	Ann Arbor : ProQuest Dissertations & Theses, : 2019,
面頁冊數:	72 p.
附註:	Source: Masters Abstracts International, Volume: 81-02.
Contained By:	Masters Abstracts International81-02.
標題:	Gender studies. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=13813243
ISBN:	9781085572538

How do Gender Issues Affect the Experience of Latina Business Owners?
Cordova, Nancy T.

How do Gender Issues Affect the Experience of Latina Business Owners? - Ann Arbor : ProQuest Dissertations & Theses, 2019 - 72 p.

Source: Masters Abstracts International, Volume: 81-02.

Thesis (M.S.)--University of Idaho, 2019.

This item must not be sold to any third party vendors.

Latina entrepreneurs are contributing to the increase in entrepreneurship in the United States. Latinas' engagement in entrepreneurship contributes economically to rural communities as well as their families. This study used a qualitative inductive approach to explore the influence and interaction of gender and culture on Latina entrepreneurs. This study draws on 21in-depth interviews conducted from 2017-2018 with Latina business owners based in southern, Idaho. Interviews explored participants' motivations, opportunities, barriers, and experiences starting and sustaining businesses in Idaho. The study found positive client interaction is highly valued by participants, because they view them like family. Therefore, because positive client interaction is important to the participants their personal interactions with clients are an important aspect of their business experiences.

ISBN: 9781085572538Subjects--Topical Terms:

2122708
Gender studies.
Subjects--Index Terms:

Idaho

How do Gender Issues Affect the Experience of Latina Business Owners?
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500 $a Source: Masters Abstracts International, Volume: 81-02.
500 $a Advisor: Schmiege, Cynthia.
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506 $a This item must not be sold to any third party vendors.
520 $a Latina entrepreneurs are contributing to the increase in entrepreneurship in the United States. Latinas' engagement in entrepreneurship contributes economically to rural communities as well as their families. This study used a qualitative inductive approach to explore the influence and interaction of gender and culture on Latina entrepreneurs. This study draws on 21in-depth interviews conducted from 2017-2018 with Latina business owners based in southern, Idaho. Interviews explored participants' motivations, opportunities, barriers, and experiences starting and sustaining businesses in Idaho. The study found positive client interaction is highly valued by participants, because they view them like family. Therefore, because positive client interaction is important to the participants their personal interactions with clients are an important aspect of their business experiences.
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