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Consumption behaviour and social res...

Gupta, Karnika.

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Consumption behaviour and social responsibility = a consumer research approach /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Consumption behaviour and social responsibility/ by Karnika Gupta, Narendra Singh.
其他題名:	a consumer research approach /
作者:	Gupta, Karnika.
其他作者:	Singh, Narendra.
出版者:	Singapore :Springer Singapore : : 2020.,
面頁冊數:	xxv, 450 p. :ill. (some col.), digital ;24 cm.
內容註:	Chapter 1. Background and Thought -- Chapter 2. An Overview of Literature -- Chapter 3. Conceptual Framework and Research Model -- Chapter 4. Methodological Procedures and Techniques -- Chapter 5. Exploration and Validation of Behavioural-Attitudinal Dimensions -- Chapter 6. Model Testing and Thoeory Testing -- Chapter 7. Segmentation of Consumers and Identification of Responsibles -- Chapter 8. Charaterizing and Profiling Responsible Consumer Segments -- Chapter 9. Findings and Discussions -- Chapter 10. Implications and Directions.
Contained By:	Springer eBooks
標題:	Consumer behavior - Moral and ethical aspects. -
電子資源:	https://doi.org/10.1007/978-981-15-3005-0
ISBN:	9789811530050

Consumption behaviour and social responsibility = a consumer research approach /
Gupta, Karnika.

Consumption behaviour and social responsibilitya consumer research approach /[electronic resource] :by Karnika Gupta, Narendra Singh. - Singapore :Springer Singapore :2020. - xxv, 450 p. :ill. (some col.), digital ;24 cm. - Approaches to global sustainability, markets, and governance,2520-8772. - Approaches to global sustainability, markets, and governance..

Chapter 1. Background and Thought -- Chapter 2. An Overview of Literature -- Chapter 3. Conceptual Framework and Research Model -- Chapter 4. Methodological Procedures and Techniques -- Chapter 5. Exploration and Validation of Behavioural-Attitudinal Dimensions -- Chapter 6. Model Testing and Thoeory Testing -- Chapter 7. Segmentation of Consumers and Identification of Responsibles -- Chapter 8. Charaterizing and Profiling Responsible Consumer Segments -- Chapter 9. Findings and Discussions -- Chapter 10. Implications and Directions.

This book investigates the concept of consumer social responsibility (CnSR) by considering the combination of 'consumption behaviour' and 'social responsibility'. It puts forward a theory of responsible consumption behaviour, then models and empirically tests this theory using quantitative research methods. In so doing, the book offers a new consumer behaviour model: the C-A-C-B (Concern-Attitude-Commitment-Behaviour) model. The book appeals to readers interested in consumer behaviour, research methodologies, social responsibility, corporate social responsibility, segmentation and profiling, sustainability, and structural equation modelling with path analysis and confirmatory factor analysis. The book also offers concrete recommendations that will benefit businesses and governments alike.

ISBN: 9789811530050

Standard No.: 10.1007/978-981-15-3005-0doiSubjects--Topical Terms:

3524188
Consumer behavior
--Moral and ethical aspects.

LC Class. No.: HF5415.32 / .G878 2020

Dewey Class. No.: 174.4

Consumption behaviour and social responsibility = a consumer research approach /
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520 $a This book investigates the concept of consumer social responsibility (CnSR) by considering the combination of 'consumption behaviour' and 'social responsibility'. It puts forward a theory of responsible consumption behaviour, then models and empirically tests this theory using quantitative research methods. In so doing, the book offers a new consumer behaviour model: the C-A-C-B (Concern-Attitude-Commitment-Behaviour) model. The book appeals to readers interested in consumer behaviour, research methodologies, social responsibility, corporate social responsibility, segmentation and profiling, sustainability, and structural equation modelling with path analysis and confirmatory factor analysis. The book also offers concrete recommendations that will benefit businesses and governments alike.
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