語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Platform strategy for global markets...
~
Tatsumoto, Hirofumi.
FindBook
Google Book
Amazon
博客來
Platform strategy for global markets = strategic use of open standards and management of business ecosystems /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Platform strategy for global markets/ by Hirofumi Tatsumoto.
其他題名:
strategic use of open standards and management of business ecosystems /
作者:
Tatsumoto, Hirofumi.
出版者:
Singapore :Springer Singapore : : 2021.,
面頁冊數:
xviii, 344 p. :ill., digital ;24 cm.
內容註:
Open Standards and New Rules for Global Markets -- Theory on Business Ecosystem and Platform Strategy -- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China -- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia -- Ecosystem Management with Entries in adjacent markets: Case Study of Intel's Platform Strategy -- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry -- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market -- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries -- Conclusions.
Contained By:
Springer Nature eBook
標題:
Multi-sided platform businesses. -
電子資源:
https://doi.org/10.1007/978-981-33-6789-0
ISBN:
9789813367890
Platform strategy for global markets = strategic use of open standards and management of business ecosystems /
Tatsumoto, Hirofumi.
Platform strategy for global markets
strategic use of open standards and management of business ecosystems /[electronic resource] :by Hirofumi Tatsumoto. - Singapore :Springer Singapore :2021. - xviii, 344 p. :ill., digital ;24 cm.
Open Standards and New Rules for Global Markets -- Theory on Business Ecosystem and Platform Strategy -- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China -- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia -- Ecosystem Management with Entries in adjacent markets: Case Study of Intel's Platform Strategy -- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry -- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market -- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries -- Conclusions.
This book explains the strategic behaviors of platform firms on the global market, drawing on extensive research on the mobile communication systems, semiconductor equipment, personal computer, and automobile electronics industries. The book focuses on Ericsson, Applied Materials, Intel, and Bosch as representative global platform companies. The book's introductory section reports on the rise of platform business and addresses the theoretical basis of their competitive edge, based on a review of prior studies on the network effect of open standards and the economic theory of strategic behavior. The platform business obviously secures a competitive advantage on the global market. Yet this theory alone does not provide sufficient explanation for why the platform business achieves competitiveness on the market. The book proposes a theoretical framework and provides rigorous supporting evidence by using case studies and empirical analysis on the global business of platform firms. This evidence reflects the variety of global ecosystems: the mobile communications system in China, the semiconductor equipment industry in East Asia, personal computers in Taiwan, and automobile electronics in China. In conclusion, the book reviews these studies and identifies the key factors of platform strategy on the global market. Given its breadth of coverage, the book will benefit all academic researchers and undergraduate students in management and economics with an interest in global competition and collaboration in the open economy.
ISBN: 9789813367890
Standard No.: 10.1007/978-981-33-6789-0doiSubjects--Topical Terms:
3244844
Multi-sided platform businesses.
LC Class. No.: HD9999.M782
Dewey Class. No.: 338.74
Platform strategy for global markets = strategic use of open standards and management of business ecosystems /
LDR
:03379nmm a2200325 a 4500
001
2237906
003
DE-He213
005
20210420163027.0
006
m d
007
cr nn 008maaau
008
211111s2021 si s 0 eng d
020
$a
9789813367890
$q
(electronic bk.)
020
$a
9789813367883
$q
(paper)
024
7
$a
10.1007/978-981-33-6789-0
$2
doi
035
$a
978-981-33-6789-0
040
$a
GP
$c
GP
041
0
$a
eng
050
4
$a
HD9999.M782
072
7
$a
KJC
$2
bicssc
072
7
$a
BUS041000
$2
bisacsh
072
7
$a
KJC
$2
thema
082
0 4
$a
338.74
$2
23
090
$a
HD9999.M782
$b
T219 2021
100
1
$a
Tatsumoto, Hirofumi.
$3
3490539
245
1 0
$a
Platform strategy for global markets
$h
[electronic resource] :
$b
strategic use of open standards and management of business ecosystems /
$c
by Hirofumi Tatsumoto.
260
$a
Singapore :
$b
Springer Singapore :
$b
Imprint: Springer,
$c
2021.
300
$a
xviii, 344 p. :
$b
ill., digital ;
$c
24 cm.
505
0
$a
Open Standards and New Rules for Global Markets -- Theory on Business Ecosystem and Platform Strategy -- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China -- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia -- Ecosystem Management with Entries in adjacent markets: Case Study of Intel's Platform Strategy -- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry -- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market -- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries -- Conclusions.
520
$a
This book explains the strategic behaviors of platform firms on the global market, drawing on extensive research on the mobile communication systems, semiconductor equipment, personal computer, and automobile electronics industries. The book focuses on Ericsson, Applied Materials, Intel, and Bosch as representative global platform companies. The book's introductory section reports on the rise of platform business and addresses the theoretical basis of their competitive edge, based on a review of prior studies on the network effect of open standards and the economic theory of strategic behavior. The platform business obviously secures a competitive advantage on the global market. Yet this theory alone does not provide sufficient explanation for why the platform business achieves competitiveness on the market. The book proposes a theoretical framework and provides rigorous supporting evidence by using case studies and empirical analysis on the global business of platform firms. This evidence reflects the variety of global ecosystems: the mobile communications system in China, the semiconductor equipment industry in East Asia, personal computers in Taiwan, and automobile electronics in China. In conclusion, the book reviews these studies and identifies the key factors of platform strategy on the global market. Given its breadth of coverage, the book will benefit all academic researchers and undergraduate students in management and economics with an interest in global competition and collaboration in the open economy.
650
0
$a
Multi-sided platform businesses.
$3
3244844
650
0
$a
International business enterprises.
$3
542902
650
0
$a
Competition.
$3
537031
650
1 4
$a
Business Strategy/Leadership.
$3
1565354
650
2 4
$a
Emerging Markets/Globalization.
$3
1565823
650
2 4
$a
Innovation/Technology Management.
$3
1565353
650
2 4
$a
Industries.
$3
590975
710
2
$a
SpringerLink (Online service)
$3
836513
773
0
$t
Springer Nature eBook
856
4 0
$u
https://doi.org/10.1007/978-981-33-6789-0
950
$a
Business and Management (SpringerNature-41169)
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9399791
電子資源
11.線上閱覽_V
電子書
EB HD9999.M782
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入