Platform strategy for global markets...
Tatsumoto, Hirofumi.

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  • Platform strategy for global markets = strategic use of open standards and management of business ecosystems /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Platform strategy for global markets/ by Hirofumi Tatsumoto.
    其他題名: strategic use of open standards and management of business ecosystems /
    作者: Tatsumoto, Hirofumi.
    出版者: Singapore :Springer Singapore : : 2021.,
    面頁冊數: xviii, 344 p. :ill., digital ;24 cm.
    內容註: Open Standards and New Rules for Global Markets -- Theory on Business Ecosystem and Platform Strategy -- Strategic Standardization and Global Ecosystem: Case Study of GSM Mobile Communication System in China -- Keys for Success of platform strategy in the global ecosystem: Empirical Study of Semiconductor Equipment Industry in East Asia -- Ecosystem Management with Entries in adjacent markets: Case Study of Intel's Platform Strategy -- Relational Management with Co-existing Companies: Case Study of Intel and Taiwanese Manufactures in Personal Computer Industry -- Relational Management with System Users: Case Study of Bosch and Denso in Chinese Automobile Electronics market -- Keys of Platform Strategy in Global Markets and Consequential Transformation of Global Industries -- Conclusions.
    Contained By: Springer Nature eBook
    標題: Multi-sided platform businesses. -
    電子資源: https://doi.org/10.1007/978-981-33-6789-0
    ISBN: 9789813367890
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