Concepts of quality connected to soc...
Vlad, Denisa Elena.

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  • Concepts of quality connected to social media and emotions
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Concepts of quality connected to social media and emotions/ by Denisa Elena Vlad.
    作者: Vlad, Denisa Elena.
    出版者: Wiesbaden :Springer Fachmedien Wiesbaden : : 2020.,
    面頁冊數: xiii, 222 p. :ill., digital ;24 cm.
    內容註: Quality of Products and Services -- The Influence of Social Media on the Consumers' Expectations -- Importance of Information in Social Media -- Influence of Emotional Attachment on the Relationship With the Brand -- Post-truth and Fake News and How They Relate to Human Emotions -- Consumer Behavior in the Online Environment.
    Contained By: Springer eBooks
    標題: Social media. -
    電子資源: https://doi.org/10.1007/978-3-658-28867-9
    ISBN: 9783658288679
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W9389904 電子資源 11.線上閱覽_V 電子書 EB HM742 .V533 2020 一般使用(Normal) 在架 0
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