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Promoting Physical Activity through ...

Ash, Elizabeth.

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Promoting Physical Activity through a Print and Social Media Campaign.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Promoting Physical Activity through a Print and Social Media Campaign./
Author:	Ash, Elizabeth.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2018,
Description:	69 p.
Notes:	Source: Dissertation Abstracts International, Volume: 79-11(E), Section: A.
Contained By:	Dissertation Abstracts International79-11A(E).
Subject:	Health education. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10839807
ISBN:	9780438159945

Promoting Physical Activity through a Print and Social Media Campaign.
Ash, Elizabeth.

Promoting Physical Activity through a Print and Social Media Campaign. - Ann Arbor : ProQuest Dissertations & Theses, 2018 - 69 p.

Source: Dissertation Abstracts International, Volume: 79-11(E), Section: A.

Thesis (D.H.Ed.)--A.T. Still University of Health Sciences, 2018.

The purpose of this study was to develop and implement a 4-week print and social media campaign to promote physical activity among college students by increasing knowledge of the importance of physical activity and opportunities for physical activity. This study used a pre-questionnaire/post-questionnaire participant matching design to determine if participant behavior changed as a result of the study. The 4-week intervention included regular posts to a campaign specific Facebook and Twitter account (HealthyEagle) as well as the display of two posters. The 4-week campaign resulted in a significant difference in participation in sports from the completion of the pre-questionnaire to the post-questionnaire. Results demonstrated a non-significant difference among the other types of physical activity assessed (cardiovascular activity, strengthening exercises, and stretching exercises). There was also a non-significant relationship between the participation of males and females from the completion of the pre-questionnaire to the post-questionnaire.

ISBN: 9780438159945Subjects--Topical Terms:

559086
Health education.

Promoting Physical Activity through a Print and Social Media Campaign.
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