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Binge and Bingeability: The Antecede...

Ferchaud, Arienne.

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Binge and Bingeability: The Antecedents and Consequences of Binge Watching Behavior.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Binge and Bingeability: The Antecedents and Consequences of Binge Watching Behavior./
Author:	Ferchaud, Arienne.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2018,
Description:	115 p.
Notes:	Source: Dissertation Abstracts International, Volume: 79-12(E), Section: A.
Contained By:	Dissertation Abstracts International79-12A(E).
Subject:	Mass communication. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10903655
ISBN:	9780438134805

Binge and Bingeability: The Antecedents and Consequences of Binge Watching Behavior.
Ferchaud, Arienne.

Binge and Bingeability: The Antecedents and Consequences of Binge Watching Behavior. - Ann Arbor : ProQuest Dissertations & Theses, 2018 - 115 p.

Source: Dissertation Abstracts International, Volume: 79-12(E), Section: A.

Thesis (Ph.D.)--The Pennsylvania State University, 2018.

Binge watching, or watching multiple episodes of a given television program in a single sitting, has become increasingly popular as viewing-on-demand (VOD) services such as Netflix and Hulu have emerged. However, much of the research into the phenomenon has explored the various motivations users have for binge watching. The goal of this dissertation is to extend previous research by exploring 1) characteristics of shows that may influence the likelihood that particular program will be binged and 2) exploring how the narrative engagement process differs for binged and non-binged programs.

ISBN: 9780438134805Subjects--Topical Terms:

2144804
Mass communication.

Binge and Bingeability: The Antecedents and Consequences of Binge Watching Behavior.
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500 $a Source: Dissertation Abstracts International, Volume: 79-12(E), Section: A.
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520 $a Binge watching, or watching multiple episodes of a given television program in a single sitting, has become increasingly popular as viewing-on-demand (VOD) services such as Netflix and Hulu have emerged. However, much of the research into the phenomenon has explored the various motivations users have for binge watching. The goal of this dissertation is to extend previous research by exploring 1) characteristics of shows that may influence the likelihood that particular program will be binged and 2) exploring how the narrative engagement process differs for binged and non-binged programs.
520 $a Following a pretest designed to help define binge watching and examine shows that are and are not binge-watched, two studies were designed. First, a survey was conducted to examine which content (i.e., plot complexity, character complexity, suspense, quality, and seriality) and non-content (i.e., social pressure and availability) influence bingeability---the likelihood that a show will be binged. Results from Study 1 indicate that suspense and seriality both significantly predicted bingeability, as did social pressures.
520 $a Following this, a 2 X 2 quasi-experiment was designed, manipulating both suspense and whether a show was binge watched to examine both narrative engagement (i.e., transportation, identification, and parasocial interaction) and narrative outcomes (i.e., enjoyment, appreciation, likelihood to recommend, and psychological well-being). The suspense manipulation failed and was removed, but the results indicate that those who did not binge watch reported greater parasocial interaction over time, greater enjoyment, appreciation, and likelihood to recommend. Further, indirect effects were found, indicating that binge watching had a negative impact on intention to recommend through positive appraisals. These results and their implications for both theory and practice are discussed.
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