Competitiveness in emerging markets ...
Khajeheian, Datis.

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  • Competitiveness in emerging markets = Market dynamics in the age of disruptive technologies /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Competitiveness in emerging markets/ edited by Datis Khajeheian, Mike Friedrichsen, Wilfried Modinger.
    其他題名: Market dynamics in the age of disruptive technologies /
    其他作者: Khajeheian, Datis.
    出版者: Cham :Springer International Publishing : : 2018.,
    面頁冊數: xx, 603 p. :ill., digital ;24 cm.
    內容註: Part 1: Editorial -- Chapter 1: An Introduction to Competitiveness in Fast Changing Business Environment -- Chapter 2: Digital Transformation and the Effects on the Management of Media Firms -- Part 2: Broadcasting -- Chapter 3: The Implications of Programmatic Advertising on the Business Model of TV Broadcasters -- Chapter 4: 'Datafying' Broadcasting: Competing in a Big Data-Driven TV Ecosystem -- Part 3: Small media firms -- Chapter 5: War of Attrition in Polish Video-Games Printing Press: Customer Retention to Survive Printing Press in the Age of Digital Communication Technologies -- Chapter 6: Media innovations in digital music distribution: the case of beeptunes.com -- Chapter 7: Competitive Capabilities in Film Distribution Market: The Case of Filimo -- Part 4: Individual Level: media entrepreneurs -- Chapter 8: Social Networks of Immigrant Entrepreneurs in Media Industry: The case of Iranian Immigrants in Canada -- Chapter 9: Impact of leaders' characteristics on competitiveness of firms: Applying Weber's charismatic authority theory to leaders of post-Soviet media businesses -- Part 5: Media Law and Regulation -- chapter 10: Lobbying groups in communications and media policies in Brazil -- Chapter 11: Restrictions and Legal Challenges for Foreign Investment in the Media Market in Iran -- Chapter 12: Evidenced-based internet policy for emerging nations: maximizing network investment and local content development -- Part 6: Startups and Small Enterprises -- Chapter 13: Start-up Boom in an Emerging Market: A Niche Market Approach -- Chapter 14: The challenges of firms in Iraqi Kurdistan Economy in the light of strategic acquisition theory -- Chapter 15: Competitiveness of small media firms -- Part 7: Strategic issues in organizations -- Chapter 16: Rapid internationalization Emerging Markets Multinationals from Latin America: The case of the AJE Group -- Chapter 17: Strategic Renewal in Corporate Entrepreneurship Context: A Multi-Case Study -- Chapter 18: Measuring the competitiveness factors in telecommunication markets -- Chapter 19: Competitiveness in Banking Industry: A study of Employee satisfaction, Customer satisfaction and Productivity in Service Quality -- Chapter 20: Audience Engagement as a Competitive Advantage in Public Television: Case of Gamification Use in IRIB IPTV -- Chapter 21: Competition Outside of the Field: Economics and Marketing of Football in Iran -- Part 8: Quantitative methodologies -- Chapter 22: Impact of Situation in the study of Gender Entrepreneurship and Opportunity Evaluation: An Analysis of Risk Disposition -- Chapter 23: Impact of Organizational Innovation, Learning Orientation and Entrepreneurship on SME Performance: The Moderating Role of Market Turbulence and ICT -- Chapter 24: Entrepreneurship and SMEs Performance: Studying the Mediating Role of Innovation and the Moderating Role of Firm Size -- Chapter 25: The impact of Business Ethics on entrepreneurial attitude of managers -- Chapter 26: Effect of Degree of Competitiveness and Orientation to Export on Marketing Strategy of SMEs -- Part 9: Big Data, Machine Learning and New Technological Trends -- Chapter 27: Disruptive Innovation for Auto Insurance Entrepreneurs: New Paradigm using Telematics & Machine Learning -- Chapter 28: Business Challenges of Big Data Application in Health Organizations -- Chapter 29: Big data for marketing success: how consumer analytic create competitive advantage for enterprises.
    Contained By: Springer eBooks
    標題: Competition - Developing countries. -
    電子資源: http://dx.doi.org/10.1007/978-3-319-71722-7
    ISBN: 9783319717227
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