語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Railway photographic advertising in ...
~
Medcalf, Alexander.
FindBook
Google Book
Amazon
博客來
Railway photographic advertising in Britain, 1900-1939
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Railway photographic advertising in Britain, 1900-1939/ by Alexander Medcalf.
作者:
Medcalf, Alexander.
出版者:
Cham :Springer International Publishing : : 2018.,
面頁冊數:
xi, 236 p. :ill., digital ;24 cm.
內容註:
1. Introduction -- 2. Railway Advertising: Theory and Practice 1900-1939 -- 3. In the Country -- 4. By the Seaside -- 5. Around Town -- 6. On the Train -- 7. Conclusion -- Index.
Contained By:
Springer eBooks
標題:
Photography of railroads - Great Britain. -
電子資源:
http://dx.doi.org/10.1007/978-3-319-70857-7
ISBN:
9783319708577
Railway photographic advertising in Britain, 1900-1939
Medcalf, Alexander.
Railway photographic advertising in Britain, 1900-1939
[electronic resource] /by Alexander Medcalf. - Cham :Springer International Publishing :2018. - xi, 236 p. :ill., digital ;24 cm. - Palgrave studies in the history of the media. - Palgrave studies in the history of the media..
1. Introduction -- 2. Railway Advertising: Theory and Practice 1900-1939 -- 3. In the Country -- 4. By the Seaside -- 5. Around Town -- 6. On the Train -- 7. Conclusion -- Index.
This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off the rails, Alexander Medcalf unravels the complex and ever-changing processes behind corporate sales communications. This volume analyses exactly how the company pictured passengers in the countryside, at the seaside, in the urban landscape and in the company's vehicles. This thematic approach brings transport and business history thoroughly in line with tourism and leisure history as well as studies in visual culture.
ISBN: 9783319708577
Standard No.: 10.1007/978-3-319-70857-7doiSubjects--Topical Terms:
3308851
Photography of railroads
--Great Britain.
LC Class. No.: TR715 / .M43 2018
Dewey Class. No.: 779.9385
Railway photographic advertising in Britain, 1900-1939
LDR
:01889nmm a2200325 a 4500
001
2136949
003
DE-He213
005
20180927163739.0
006
m d
007
cr nn 008maaau
008
181117s2018 gw s 0 eng d
020
$a
9783319708577
$q
(electronic bk.)
020
$a
9783319708560
$q
(paper)
024
7
$a
10.1007/978-3-319-70857-7
$2
doi
035
$a
978-3-319-70857-7
040
$a
GP
$c
GP
041
0
$a
eng
050
4
$a
TR715
$b
.M43 2018
072
7
$a
HBTB
$2
bicssc
072
7
$a
HIS054000
$2
bisacsh
082
0 4
$a
779.9385
$2
23
090
$a
TR715
$b
.M488 2018
100
1
$a
Medcalf, Alexander.
$3
3308850
245
1 0
$a
Railway photographic advertising in Britain, 1900-1939
$h
[electronic resource] /
$c
by Alexander Medcalf.
260
$a
Cham :
$b
Springer International Publishing :
$b
Imprint: Palgrave Macmillan,
$c
2018.
300
$a
xi, 236 p. :
$b
ill., digital ;
$c
24 cm.
490
1
$a
Palgrave studies in the history of the media
505
0
$a
1. Introduction -- 2. Railway Advertising: Theory and Practice 1900-1939 -- 3. In the Country -- 4. By the Seaside -- 5. Around Town -- 6. On the Train -- 7. Conclusion -- Index.
520
$a
This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off the rails, Alexander Medcalf unravels the complex and ever-changing processes behind corporate sales communications. This volume analyses exactly how the company pictured passengers in the countryside, at the seaside, in the urban landscape and in the company's vehicles. This thematic approach brings transport and business history thoroughly in line with tourism and leisure history as well as studies in visual culture.
650
0
$a
Photography of railroads
$z
Great Britain.
$3
3308851
650
0
$a
Advertising photography
$z
Great Britain
$x
History
$y
20th century.
$3
3308852
650
0
$a
Railroads
$z
Great Britain
$x
History.
$3
674841
650
1 4
$a
History.
$3
516518
650
2 4
$a
Cultural History.
$3
2186830
650
2 4
$a
History of Britain and Ireland.
$3
2181940
650
2 4
$a
History of Modern Europe.
$3
2195210
650
2 4
$a
Modern History.
$3
2181941
650
2 4
$a
Photography.
$3
518339
710
2
$a
SpringerLink (Online service)
$3
836513
773
0
$t
Springer eBooks
830
0
$a
Palgrave studies in the history of the media.
$3
1247003
856
4 0
$u
http://dx.doi.org/10.1007/978-3-319-70857-7
950
$a
History (Springer-41172)
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9343643
電子資源
11.線上閱覽_V
電子書
EB TR715 .M43 2018
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入