Advertising in contemporary consumer...
Burgh-Woodman, Helene de.

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  • Advertising in contemporary consumer culture
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Advertising in contemporary consumer culture/ by Helene de Burgh-Woodman.
    作者: Burgh-Woodman, Helene de.
    出版者: Cham :Springer International Publishing : : 2018.,
    面頁冊數: ix, 273 p. :ill., digital ;24 cm.
    內容註: 1. Introduction -- 2. Postmodern Culture, Convergence and Advertising -- 3. Assemblage Thinking -- 4. Intensities and the Singular Assemblage: Becomings -- 5. Intensities and the Singular Assemblage: Time and Space -- 6. Extensions and the Advertising Suite -- 7. The Oeuvre as Assemblage -- 8. The Assembled Advertisement and the Consumer.
    Contained By: Springer eBooks
    標題: Advertising. -
    電子資源: http://dx.doi.org/10.1007/978-3-319-77944-7
    ISBN: 9783319779447
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W9343174 電子資源 11.線上閱覽_V 電子書 EB HF5823 .B87 2018 一般使用(Normal) 在架 0
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