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Sport entrepreneurship = developing ...
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Ratten, Vanessa.
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Sport entrepreneurship = developing and sustaining an entrepreneurial sports culture /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Sport entrepreneurship/ by Vanessa Ratten.
其他題名:
developing and sustaining an entrepreneurial sports culture /
作者:
Ratten, Vanessa.
出版者:
Cham :Springer International Publishing : : 2018.,
面頁冊數:
xi, 149 p. :ill., digital ;24 cm.
內容註:
An Introduction to Sport Entrepreneurship -- The Sport Industry and Entrepreneurship -- Game Changes in Sport: The Role of Innovation and Creativity -- Athlete Entrepreneurs -- Perspectives of Sport Entrepreneurship -- Sport Business and Entrepreneurship -- System Processes in Sport Entrepreneurship -- Ethics and Sport Entrepreneurship -- Sport Entrepreneurship Education and Policy -- The Future for Sport Entrepreneurship.
Contained By:
Springer eBooks
標題:
Sports - Economic aspects. -
電子資源:
http://dx.doi.org/10.1007/978-3-319-73010-3
ISBN:
9783319730103
Sport entrepreneurship = developing and sustaining an entrepreneurial sports culture /
Ratten, Vanessa.
Sport entrepreneurship
developing and sustaining an entrepreneurial sports culture /[electronic resource] :by Vanessa Ratten. - Cham :Springer International Publishing :2018. - xi, 149 p. :ill., digital ;24 cm. - Management for professionals,2192-8096. - Management for professionals..
An Introduction to Sport Entrepreneurship -- The Sport Industry and Entrepreneurship -- Game Changes in Sport: The Role of Innovation and Creativity -- Athlete Entrepreneurs -- Perspectives of Sport Entrepreneurship -- Sport Business and Entrepreneurship -- System Processes in Sport Entrepreneurship -- Ethics and Sport Entrepreneurship -- Sport Entrepreneurship Education and Policy -- The Future for Sport Entrepreneurship.
This book introduces the structure, economic arguments, and business strategies for entrepreneurship in sport. Here, the entrepreneurial process is usually initiated by organizations, people or governments who are embedded in both economic and social contexts. The development of technologies that have enhanced the diffusion of information and the creation of new international markets has impacted sports entrepreneurship activities. The goal of this book is to introduce readers to emerging issues in sport entrepreneurship and management. The book focuses on the role of entrepreneurship in the sports context by examining how to leverage the opportunities that arise from networks and optimize resources by identifying where they can most effectively be put to use. As a unique discipline, sport entrepreneurship helps to identify the conditions under which and the processes in which upcoming business ventures need to be pursued. The book will be useful for sports organizations, athletes and government organizations promoting the use of entrepreneurship to generate competitive advantages on the global marketplace.
ISBN: 9783319730103
Standard No.: 10.1007/978-3-319-73010-3doiSubjects--Topical Terms:
536698
Sports
--Economic aspects.
LC Class. No.: HB615 / .R388 2018
Dewey Class. No.: 658.421
Sport entrepreneurship = developing and sustaining an entrepreneurial sports culture /
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