Escalation of commitment in internat...
Rober, Bjorn.

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  • Escalation of commitment in internationalization processes = the role of bounded rationality in the Uppsala Model /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Escalation of commitment in internationalization processes/ by Bjorn Rober.
    其他題名: the role of bounded rationality in the Uppsala Model /
    作者: Rober, Bjorn.
    出版者: Cham :Springer International Publishing : : 2018.,
    面頁冊數: xvii, 194 p. :ill., digital ;24 cm.
    內容註: Chapter 1: Bounded Rationality and Internationalization Process Research: An Introduction -- Chapter 2: Rationality as the Basic Criterion for the Evaluation of Judgment and Decision-Making Processes -- Chapter 3: Escalation of Commitment in Internationalization Processes -- Chapter 4: Empirical Analysis of Escalation of Commitment in Internationalization Process Decision-Making -- Chapter 5: Disparity between Theory and Practice in Internationalization Process Research: Lessons Learned.
    Contained By: Springer eBooks
    標題: Decision making. -
    電子資源: http://dx.doi.org/10.1007/978-3-319-69102-2
    ISBN: 9783319691022
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