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Memes, ARGs and viral videos: Spread...

Karcher, Mary.

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Memes, ARGs and viral videos: Spreadable media, participatory culture, and composition pedagogy.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Memes, ARGs and viral videos: Spreadable media, participatory culture, and composition pedagogy./
Author:	Karcher, Mary.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2016,
Description:	195 p.
Notes:	Source: Dissertation Abstracts International, Volume: 78-05(E), Section: A.
Contained By:	Dissertation Abstracts International78-05A(E).
Subject:	Rhetoric. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10242501
ISBN:	9781369435504

Memes, ARGs and viral videos: Spreadable media, participatory culture, and composition pedagogy.
Karcher, Mary.

Memes, ARGs and viral videos: Spreadable media, participatory culture, and composition pedagogy. - Ann Arbor : ProQuest Dissertations & Theses, 2016 - 195 p.

Source: Dissertation Abstracts International, Volume: 78-05(E), Section: A.

Thesis (Ph.D.)--Wayne State University, 2016.

This project argues that spreadable media texts motivate people to engage in compositional activities advocated in First Year Composition (FYC). Drawing on Henry Jenkins' assertion that participatory culture offers potential for learning, I use his list of eleven participatory culture skills that he believed necessary for all students. After showing how well the Participatory Culture Abilities (PCAs) align with the WPA Outcomes Statement (WPA OS), I put forth the WPA OS and the PCAs combined as a lens through which to view three spreadable media case studies: Spreadable Media Events, Fan Labor, and Alternate Reality Games. Based on my findings, I conclude that we should incorporate Spreadable Media and Participatory Design pedagogy into the composition classroom, which will lead to innovative pedagogical practices that foster agency and engagement in students towards their writing. It will inform and facilitate the achievement of the Writing Program Administrators' outcomes; and it will support the learning of a set of participatory culture abilities that will help students to become conscious, responsible and empowered users of their rhetorical power in digital environments.

ISBN: 9781369435504Subjects--Topical Terms:

516647
Rhetoric.

Memes, ARGs and viral videos: Spreadable media, participatory culture, and composition pedagogy.
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520 $a This project argues that spreadable media texts motivate people to engage in compositional activities advocated in First Year Composition (FYC). Drawing on Henry Jenkins' assertion that participatory culture offers potential for learning, I use his list of eleven participatory culture skills that he believed necessary for all students. After showing how well the Participatory Culture Abilities (PCAs) align with the WPA Outcomes Statement (WPA OS), I put forth the WPA OS and the PCAs combined as a lens through which to view three spreadable media case studies: Spreadable Media Events, Fan Labor, and Alternate Reality Games. Based on my findings, I conclude that we should incorporate Spreadable Media and Participatory Design pedagogy into the composition classroom, which will lead to innovative pedagogical practices that foster agency and engagement in students towards their writing. It will inform and facilitate the achievement of the Writing Program Administrators' outcomes; and it will support the learning of a set of participatory culture abilities that will help students to become conscious, responsible and empowered users of their rhetorical power in digital environments.
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