語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Advanced theory and practice in spor...
~
Schwarz, Eric C.
FindBook
Google Book
Amazon
博客來
Advanced theory and practice in sport marketing
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Advanced theory and practice in sport marketing/ Eric C. Schwarz, Jason D. Hunter, and Alan LaFleur.
作者:
Schwarz, Eric C.
其他作者:
Hunter, Jason D.
出版者:
Abingdon, Oxon :Routledge, : c2013.,
面頁冊數:
1 online resource (xxii, 409 p.) :ill.
內容註:
pt. 1. Sport marketing : the basics -- pt. 2. Understanding the sport consumer -- pt. 3. Sport marketing logistics -- pt. 4. Promotional aspects of sport marketing -- pt. 5. The evolution of sport marketing.
標題:
Sports - Marketing. -
電子資源:
http://www.taylorfrancis.com/books/9780203123386
ISBN:
9780203123386 (ebk.)
Advanced theory and practice in sport marketing
Schwarz, Eric C.
Advanced theory and practice in sport marketing
[electronic resource] /Eric C. Schwarz, Jason D. Hunter, and Alan LaFleur. - 2nd ed. - Abingdon, Oxon :Routledge,c2013. - 1 online resource (xxii, 409 p.) :ill.
Includes bibliographical references (p. 383-400) and index.
pt. 1. Sport marketing : the basics -- pt. 2. Understanding the sport consumer -- pt. 3. Sport marketing logistics -- pt. 4. Promotional aspects of sport marketing -- pt. 5. The evolution of sport marketing.
Mode of access: World Wide Web.
ISBN: 9780203123386 (ebk.)Subjects--Topical Terms:
548970
Sports
--Marketing.Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: GV716 / .S37 2013
Dewey Class. No.: 796.0688 / S411
Advanced theory and practice in sport marketing
LDR
:01180nmm a2200289Ia 4500
001
2095181
003
FlBoTFG
005
19991109153126.0
006
m o d
007
cr cn
008
171207s2013 enkad sb 001 0 eng d
020
$a
9780203123386 (ebk.)
020
$a
9780415518475 (hbk.)
020
$a
9780415518482 (pbk.)
035
$a
(OCoLC)815382671
035
$a
0000000321
040
$a
FlBoTFG
$c
FlBoTFG
050
0 0
$a
GV716
$b
.S37 2013
082
0 0
$a
796.0688
$b
S411
100
1
$a
Schwarz, Eric C.
$3
922473
245
1 0
$a
Advanced theory and practice in sport marketing
$h
[electronic resource] /
$c
Eric C. Schwarz, Jason D. Hunter, and Alan LaFleur.
250
$a
2nd ed.
260
$a
Abingdon, Oxon :
$b
Routledge,
$c
c2013.
300
$a
1 online resource (xxii, 409 p.) :
$b
ill.
504
$a
Includes bibliographical references (p. 383-400) and index.
505
0
$a
pt. 1. Sport marketing : the basics -- pt. 2. Understanding the sport consumer -- pt. 3. Sport marketing logistics -- pt. 4. Promotional aspects of sport marketing -- pt. 5. The evolution of sport marketing.
530
$a
Also available in print edition.
538
$a
Mode of access: World Wide Web.
650
0
$a
Sports
$x
Marketing.
$3
548970
655
7
$a
Electronic books.
$2
lcsh
$3
542853
700
1
$a
Hunter, Jason D.
$3
922472
700
1
$a
LaFleur, Alan.
$3
3231635
856
4 0
$u
http://www.taylorfrancis.com/books/9780203123386
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9317991
電子資源
11.線上閱覽_V
電子書
EB GV716 .S37 2013
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入