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Evolution of destination planning an...

Dwyer, Larry.

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Evolution of destination planning and strategy = the rise of tourism in Croatia /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Evolution of destination planning and strategy/ edited by Larry Dwyer, Renata Tomljenovic, Sanda Corak.
其他題名:	the rise of tourism in Croatia /
其他作者:	Dwyer, Larry.
出版者:	Cham :Springer International Publishing : : 2017.,
面頁冊數:	xvi, 302 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Tourism - Croatia. -
電子資源:	http://dx.doi.org/10.1007/978-3-319-42246-6
ISBN:	9783319422466

Evolution of destination planning and strategy = the rise of tourism in Croatia /
Evolution of destination planning and strategythe rise of tourism in Croatia /[electronic resource] :edited by Larry Dwyer, Renata Tomljenovic, Sanda Corak. - Cham :Springer International Publishing :2017. - xvi, 302 p. :ill., digital ;24 cm.

This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union. With the recent accession of Croatia to the EU, Croatia is undergoing a rapid political and economic transition and generating scholarly interest in the country's primary, secondary, and tertiary industries. This book examines the country's long history and thriving success in the tourism industry through issues of destination image and identity, management challenges, economic impact, and how to attract tourists in the midst of extreme political changes. The book explores the implications of policy decisions on product development and takes a theoretically sound approach to destination planning and problem-solving in Croatia. Its timely view of Croatian national tourism policy and the broader Adriatic/Mediterranean region makes this book of interest to all scholars, students, and practitioners engaged in various aspects of destination development planning and management.

ISBN: 9783319422466

Standard No.: 10.1007/978-3-319-42246-6doiSubjects--Topical Terms:

3218033
Tourism
--Croatia.

LC Class. No.: G155.C87 / E96 2017

Dewey Class. No.: 338.4791094972

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