Business model pioneers = how innova...
Voigt, Kai-Ingo.

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  • Business model pioneers = how innovators successfully implement new business models /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Business model pioneers/ by Kai-Ingo Voigt, Oana Buliga, Kathrin Michl.
    其他題名: how innovators successfully implement new business models /
    作者: Voigt, Kai-Ingo.
    其他作者: Buliga, Oana.
    出版者: Cham :Springer International Publishing : : 2017.,
    面頁冊數: ix, 215 p. :ill., digital ;24 cm.
    內容註: Introduction -- The Business Model Concept -- Retail Business Model Pioneers: Striving for Customer Benefit - The Case of Aldi -- Pure Beauty - The Case of Body Shop -- Globalizing Coffee Culture - The Case of Starbucks -- Customized and Built to Order - The Case of Dell -- Creating the Global Shopping Mall - The Case of Amazon -- Media and Entertainment Business Model Pioneers: Beyond the Search Engine - The Case of Google -- Journalism 2.0 - The Case of The Huffington Post -- Making People Happy - The Case of The Walt Disney Company -- Entertainment on Demand - The Case of Netflix -- Passion for Music - The Case of Spotify -- Service Business Model Pioneers -- Democracy in Education - The Case of edX -- Pioneer in the Skies - The Case of Southwest Airlines -- Manufacturing Business Model Pioneers: Driving Against the Tide - The Case of Tesla Motors -- Managing Complexity - The Case of Siemens -- Key Learnings: How to Start a Pioneering Business Model?
    Contained By: Springer eBooks
    標題: Business planning. -
    電子資源: http://dx.doi.org/10.1007/978-3-319-38845-8
    ISBN: 9783319388458
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