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The Effect of Cognitive and Affectiv...

Pierre Patin

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The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan / Pierre Patin撰
其他題名:	The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan
作者:	Pierre Patin
其他作者:	陳筱華
出版者:	花蓮縣 :東華大學企業管理學系, : 2017,
面頁冊數:	89面 :圖,表 ;30公分
附註:	校內電子全文開放日期 2018.7.3
電子資源:	http://134.208.29.93/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=ssid=%22610432025%22.&電子全文(依作者授權而定)

The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan
Pierre Patin

The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in TaiwanPierre Patin撰 - 花蓮縣 :東華大學企業管理學系, 2017 - 89面 :圖,表 ;30公分

校內電子全文開放日期 2018.7.3

碩士Master論文--國立東華大學企業管理學系

含參考書目Subjects--Index Terms:

Country image

The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan
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041 0 # $a chi $b chi $b eng
066 $c $1
100 1 $a Pierre Patin $e 撰 $3 3222977
245 1 0 $a The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan $c Pierre Patin撰
246 3 1 $a The Effect of Cognitive and Affective Country Image on Purchase Intention: The Image of France as a Marketing Strategy in Taiwan
260 # $a 花蓮縣 : $b 東華大學企業管理學系, $c 2017
300 $a 89面 : $b 圖,表 ; $c 30公分
500 $a 校內電子全文開放日期 2018.7.3
500 $a 校外電子全文開放日期 2018.7.3
500 $a 國圖全文開放日期 2018.7.3
500 $a 畢業學年度: 105
500 $a 指導教授: 陳筱華
502 $a 碩士Master論文--國立東華大學企業管理學系
504 $a 含參考書目
653 0 # $a Country image
653 0 # $a Affective country image
653 0 # $a Cognitive country image
653 0 # $a Purchase intention
653 0 # $a General country image
653 0 # $a France
653 0 # $a Taiwan
700 1 # $a 陳筱華 $e 指導 $3 2995034
700 1 # $a Sheau-Hwa Chen $e 指導 $3 3163631
856 4 0 $u http://134.208.29.93/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=ssid=%22610432025%22.& $z 電子全文(依作者授權而定)