語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
The influence of values and attitude...
~
Rahman, Imran.
FindBook
Google Book
Amazon
博客來
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products./
作者:
Rahman, Imran.
面頁冊數:
209 p.
附註:
Source: Dissertation Abstracts International, Volume: 75-11(E), Section: A.
Contained By:
Dissertation Abstracts International75-11A(E).
標題:
Business administration. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3628871
ISBN:
9781321053470
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products.
Rahman, Imran.
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products.
- 209 p.
Source: Dissertation Abstracts International, Volume: 75-11(E), Section: A.
Thesis (Ph.D.)--Washington State University, 2014.
This item is not available from ProQuest Dissertations & Theses.
Extant literature and consumer surveys have signified the rise in demand for environment-friendly products. Hospitality environment-related literature revealed a gap in regards to understanding the deeper facets of consumer behavior. There is an apparent shortage of studies incorporating general values and general attitudes as predictors of specific behavior or behavioral intentions for different green products. Research has also not been very forthcoming in analyzing the influence of egoistic values and status-related motives on green product patronage---an area touted to deliver major implications for marketers and practitioners.
ISBN: 9781321053470Subjects--Topical Terms:
3168311
Business administration.
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products.
LDR
:03562nmm a2200337 4500
001
2065482
005
20151205152002.5
008
170521s2014 ||||||||||||||||| ||eng d
020
$a
9781321053470
035
$a
(MiAaPQ)AAI3628871
035
$a
AAI3628871
040
$a
MiAaPQ
$c
MiAaPQ
100
1
$a
Rahman, Imran.
$3
3180183
245
1 4
$a
The influence of values and attitudes on green consumer behavioral intentions: An empirical examination of three green products.
300
$a
209 p.
500
$a
Source: Dissertation Abstracts International, Volume: 75-11(E), Section: A.
500
$a
Adviser: Dennis Reynolds.
502
$a
Thesis (Ph.D.)--Washington State University, 2014.
506
$a
This item is not available from ProQuest Dissertations & Theses.
520
$a
Extant literature and consumer surveys have signified the rise in demand for environment-friendly products. Hospitality environment-related literature revealed a gap in regards to understanding the deeper facets of consumer behavior. There is an apparent shortage of studies incorporating general values and general attitudes as predictors of specific behavior or behavioral intentions for different green products. Research has also not been very forthcoming in analyzing the influence of egoistic values and status-related motives on green product patronage---an area touted to deliver major implications for marketers and practitioners.
520
$a
This study addresses these aforementioned inadequacies by developing a conceptual framework that seeks to understand consumers' behavioral intentions in regards to three green products---the green hotel, organic wine, and an environment-friendly car. Based on Schwartz's Values theory, using Stern's nomenclature, in conjugation with value-attitude-hierarchy and green signaling theory, I seek to analyze the values and attitudes that influence consumers' green product purchase intention, willingness to pay a premium, and willingness to sacrifice. The study empirically tested the influence of biospheric, altruistic, and egoistic values on behavioral intentions related to the three green products.
520
$a
A self-report consumer survey, operationalized by structural equation modeling, revealed the significant influence of biospheric value on all three types of behavioral intentions across all three green products. Altruistic value only influenced willingness to sacrifice for green hotels while egoistic value influenced purchase intentions for organic wines and hybrid/electric cars.
520
$a
Green products whose product class exudes status and/or whose consumption is more a public practice, appeal to consumers as a social-status enhancing medium. Consumers also would increasingly embrace a green product if it can connote personal benefits. However, consumers' egoistic values would neither cause them to pay more nor sacrifice for these products. Regarding high-impact environmental products such as the green hotel that often involve consumers in the environmental management process, altruistic value-oriented consumers are willing to sacrifice their own luxury, convenience, and quality expectations. Thus, for the green hotel a fitting marketing strategy would be to pitch it as benefiting to not only the environment but also the humankind.
590
$a
School code: 0251.
650
4
$a
Business administration.
$3
3168311
650
4
$a
Environmental management.
$3
535182
650
4
$a
Marketing.
$3
536353
690
$a
0310
690
$a
0474
690
$a
0338
710
2
$a
Washington State University.
$b
Business Administration.
$3
2094607
773
0
$t
Dissertation Abstracts International
$g
75-11A(E).
790
$a
0251
791
$a
Ph.D.
792
$a
2014
793
$a
English
856
4 0
$u
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3628871
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9298192
電子資源
11.線上閱覽_V
電子書
EB
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入