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Development and Commercialization St...

Hermosilla, Manuel.

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Development and Commercialization Strategies for New Technologies: Essays on Biotech Innovation.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Development and Commercialization Strategies for New Technologies: Essays on Biotech Innovation./
作者:	Hermosilla, Manuel.
面頁冊數:	175 p.
附註:	Source: Dissertation Abstracts International, Volume: 75-10(E), Section: A.
Contained By:	Dissertation Abstracts International75-10A(E).
標題:	Marketing. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3626691
ISBN:	9781321017144

Development and Commercialization Strategies for New Technologies: Essays on Biotech Innovation.
Hermosilla, Manuel.

Development and Commercialization Strategies for New Technologies: Essays on Biotech Innovation. - 175 p.

Source: Dissertation Abstracts International, Volume: 75-10(E), Section: A.

Thesis (Ph.D.)--Northwestern University, 2014.

This item must not be sold to any third party vendors.

This dissertation presents two empirical investigations on central aspects of technological innovation. These are the formation and performance of pre-market alliances between firms with complementary capabilities, and the extent to which market size fuels breakthrough innovation. The biotech industry provides the empirical context. This industry has grown to become the source of the most radical therapeutic breakthroughs, thus achieving enormous economic and societal importance. Owing to its rich data availability and well-structured development process, it constitutes an unmatched arena for quantitative research on technological innovation.

ISBN: 9781321017144Subjects--Topical Terms:

536353
Marketing.

Development and Commercialization Strategies for New Technologies: Essays on Biotech Innovation.
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520 $a This dissertation presents two empirical investigations on central aspects of technological innovation. These are the formation and performance of pre-market alliances between firms with complementary capabilities, and the extent to which market size fuels breakthrough innovation. The biotech industry provides the empirical context. This industry has grown to become the source of the most radical therapeutic breakthroughs, thus achieving enormous economic and societal importance. Owing to its rich data availability and well-structured development process, it constitutes an unmatched arena for quantitative research on technological innovation.
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