東華大學圖書館 |

語系: 繁體中文

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

The new rules of marketing & PR = ho...

Scott, David Meerman.

FindBook

Amazon

博客來

The new rules of marketing & PR = how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The new rules of marketing & PR/ David Meerman Scott.
其他題名:	how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
其他題名:	New rules of marketing and PR
作者:	Scott, David Meerman.
出版者:	Hoboken, NJ :John Wiley & Sons, : c2015.,
面頁冊數:	1 online resource (xxi, 458 p.)
附註:	Includes index.
標題:	Internet marketing. -
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119172499
ISBN:	9781119172499 (electronic bk.)

The new rules of marketing & PR = how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
Scott, David Meerman.

The new rules of marketing & PRhow to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /[electronic resource] :New rules of marketing and PRDavid Meerman Scott. - 5th ed. - Hoboken, NJ :John Wiley & Sons,c2015. - 1 online resource (xxi, 458 p.)

Includes index.

ISBN: 9781119172499 (electronic bk.)

LCCN: 2015019921Subjects--Topical Terms:

570186
Internet marketing.

LC Class. No.: HF5415.1265 / .S393 2015

Dewey Class. No.: 658.8/72

The new rules of marketing & PR = how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
LDR:01248cmm a2200325 a 4500 001 2045254
005 20151116144552.0
006 m o d
007 cr cnu---unuuu
008 170221s2015 njua o 001 0 eng d
010 $a 2015019921
020 $a 9781119172499 (electronic bk.)
020 $a 1119172497 (electronic bk.)
020 $a 9781119070665 (electronic bk.)
020 $a 111907066X (electronic bk.)
020 $z 9781119070672
020 $z 1119070678
020 $z 9781119070481
035 $a 002352925
040 $a DLC $b eng $c DLC $d YDX $d N $d OCLCF $d YDXCP $d IDEBK $d DG1 $d CDX
041 0 $a eng
050 1 4 $a HF5415.1265 $b .S393 2015
082 0 0 $a 658.8/72 $2 23
100 1 $a Scott, David Meerman. $3 919705
245 1 4 $a The new rules of marketing & PR $h [electronic resource] : $b how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / $c David Meerman Scott.
246 3 $a New rules of marketing and PR
250 $a 5th ed.
260 $a Hoboken, NJ : $b John Wiley & Sons, $c c2015.
300 $a 1 online resource (xxi, 458 p.)
500 $a Includes index.
588 $a Description based on online resource; title from digital title page (viewed on October 05, 2015)
650 0 $a Internet marketing. $3 570186
650 0 $a Public relations. $3 542883
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781119172499