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The replication of retail fashion fo...
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Schroder, Christoph.
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The replication of retail fashion formats into foreign countries = a qualitative analysis /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The replication of retail fashion formats into foreign countries/ by Christoph Schroder.
其他題名:
a qualitative analysis /
作者:
Schroder, Christoph.
出版者:
Wiesbaden :Springer Fachmedien Wiesbaden : : 2015.,
面頁冊數:
xxi, 271 p. :ill., digital ;24 cm.
內容註:
Specification of successful format transfer strategies -- Design of core and peripheral format elements -- Strategy and format element changes over time in different countries.
Contained By:
Springer eBooks
標題:
Clothing trade - Management. -
電子資源:
http://dx.doi.org/10.1007/978-3-658-07541-5
ISBN:
9783658075415 (electronic bk.)
The replication of retail fashion formats into foreign countries = a qualitative analysis /
Schroder, Christoph.
The replication of retail fashion formats into foreign countries
a qualitative analysis /[electronic resource] :by Christoph Schroder. - Wiesbaden :Springer Fachmedien Wiesbaden :2015. - xxi, 271 p. :ill., digital ;24 cm. - Handel und internationales marketing / retailing and international marketing. - Retailing and international marketing..
Specification of successful format transfer strategies -- Design of core and peripheral format elements -- Strategy and format element changes over time in different countries.
ISBN: 9783658075415 (electronic bk.)
Standard No.: 10.1007/978-3-658-07541-5doiSubjects--Topical Terms:
1232761
Clothing trade
--Management.
LC Class. No.: HD9940.A2
Dewey Class. No.: 338.47687
The replication of retail fashion formats into foreign countries = a qualitative analysis /
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