The new world of transitioned media ...
Einav, Gali.

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  • The new world of transitioned media = digital realignment and industry transformation /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: The new world of transitioned media/ edited by Gali Einav.
    其他題名: digital realignment and industry transformation /
    其他作者: Einav, Gali.
    出版者: Cham :Springer International Publishing : : 2015.,
    面頁冊數: xiii, 151 p. :ill., digital ;24 cm.
    內容註: Chapter 1 Introduction -- Chapter 2 Digital Media and The Transformation of Space -- Chapter 3 The Companies We Keep -- Chapter 4 Health as a Social Media -- Chapter 5 The New Rules of Engagement -- Chapter 6 The Robot Journalist in The Age of Social Physics -- Chapter 7 The Times They are A 'Changin': From Newspaper to TV, Traditional Go Digital -- Chapter 8 Embracing the Era of Open Source Marketing -- Chapter 9 The Role of Mobile in the Media Environment -- Chapter 10 Next Gen Video Game Consumers -- Chapter 11 Measuring Media Usage Behavior.
    Contained By: Springer eBooks
    標題: Mass media. -
    電子資源: http://dx.doi.org/10.1007/978-3-319-09009-2
    ISBN: 9783319090092 (electronic bk.)
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