紀錄類型: |
書目-電子資源
: Monograph/item
|
正題名/作者: |
Think strategically/ Xavier Gimbert. |
作者: |
Gimbert, Xavier. |
出版者: |
New York :Palgrave Macmillan, : 2011., |
面頁冊數: |
1 online resource. |
附註: |
Includes index. |
內容註: |
Introduction -- Strategic Management -- Strategic Levels and Processes -- Key Strategic Concepts -- Competitive Advantage and Strategy -- Macro-environment -�PEST Analysis, Types of Environment and�Scenarios -- Industry -�Levels and Definitions -- Industry (II) -- Micro, Strategy, Strategic Dimensions and Groups -- Market -�Segments, Key Success Factors and Minimum Success Factors -- Resources and Capabilities -�Key Result Areas, Core Competences -- Industry Value Chain -- Distributing and Changing Value -- Company Value Chain -- Core Activities, Strategy, Outsourcing and other Perspectives -- Globalisation and Strategy -- Strategy and Crisis -- The Strategic Core as a Management Model in the Face of Complexity -- Guide to Book Chapters through the GIB Model -- Acknowledgements -- Figures. |
內容註: |
Machine generated contents note: -- Introduction -- Strategic Management -- Strategic Levels and Processes -- Key Strategic Concepts -- Competitive Advantage and Strategy -- Macro-environment -- PEST Analysis, Types of Environment and Scenarios -- Industry -- Levels and Definitions -- Industry (II) -- Micro, Strategy, Strategic Dimensions and Groups -- Market -- Segments, Key Success Factors and Minimum Success Factors -- Resources and Capabilities -- Key Result Areas, Core Competences -- Industry Value Chain -- Distributing and Changing Value -- Company Value Chain -- Core Activities, Strategy, Outsourcing and other Perspectives -- Globalisation and Strategy -- Strategy and Crisis -- The Strategic Core as a Management Model in the Face of Complexity -- Guide to Book Chapters through the GIB Model -- Acknowledgements -- Figures. |
標題: |
Strategic planning. - |
電子資源: |
http://www.palgraveconnect.com/doifinder/10.1057/9780230307568An electronic book accessible through the World Wide Web; click for information |
ISBN: |
9780230307568 (electronic bk.) |