內容註: |
The integration of history and strategy research / Steven J. Kahl, Brian S. Silverman, Michael A. Cusumano -- Economic experiments and the development of wi-fi / Shane Greenstein -- Platforms versus products : observations from the literature and history / Michael A. Cusumano -- Patent pools : licensing strategies in the absence of regulation / Ryan Lampe, Petra Moser -- Marrying history and social science in strategy research / Johann Peter Murmann -- The evolution of alternative business models and the legitimization of universal credit card industry : exploring the contested terrain where history and strategy meet / Huseyin Leblebici -- Strategy followed structure : management consulting and the creation of a market for 'strategy,' 1950-2000 / Christopher McKenna -- Strategy, ideology, and structure : the political processes of introducing the M-form in two Dutch banks / Matthias Kipping, Gerarda Westerhuis -- History in strategy research : what, why, and how? / Paul Ingram, Hayagreeva Rao, Brian S. Silverman -- Audience structure and the failure of institutional entrepreneurship / Steven J. Kahl, Gregory J. Liegel, JoAnne Yates -- Orphaned jazz : short-lived start-ups and the long-run success of Depression-era cultural products / Damon J. Phillips. |