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The relationship between organizatio...

Loughran, James W.

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The relationship between organization culture type and quality service in the retail store: A tale of two surveys.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The relationship between organization culture type and quality service in the retail store: A tale of two surveys./
作者:	Loughran, James W.
面頁冊數:	91 p.
附註:	Source: Dissertation Abstracts International, Volume: 67-10, Section: A, page: 3892.
Contained By:	Dissertation Abstracts International67-10A.
標題:	Business Administration, Marketing. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3239341
ISBN:	9780542940125

The relationship between organization culture type and quality service in the retail store: A tale of two surveys.
Loughran, James W.

The relationship between organization culture type and quality service in the retail store: A tale of two surveys. - 91 p.

Source: Dissertation Abstracts International, Volume: 67-10, Section: A, page: 3892.

Thesis (Ph.D.)--Capella University, 2007.

Customer service is becoming a key competitive advantage. Organizational culture is the underpinning of the customs and routines shared by organizational members. The point of this quantitative research was to assist organizational leaders and scholars with tools that will help develop an organization culture that embraces outstanding customer service. This research study examined the relationship between organizational culture type and service-oriented behavior in the retail store industry. The organizational culture type was examined by considering a retail store that is nationally known for its service with one that is trying to improve its service performance. The research indicated that organizational culture type by itself might not be a clear predictor of service-oriented practices. However, the research does indicate that the degree and combinations of organizational culture types appears to be a predictor of service-oriented practices in the retail store industry.

ISBN: 9780542940125Subjects--Topical Terms:

1017573
Business Administration, Marketing.

The relationship between organization culture type and quality service in the retail store: A tale of two surveys.
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