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Never give up the ghost: An analysis...

Fraser, Joy.

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Never give up the ghost: An analysis of three Edinburgh ghost tour companies (Scotland).

Record Type:	Electronic resources : Monograph/item
Title/Author:	Never give up the ghost: An analysis of three Edinburgh ghost tour companies (Scotland)./
Author:	Fraser, Joy.
Description:	294 p.
Notes:	Source: Masters Abstracts International, Volume: 44-02, page: 0670.
Contained By:	Masters Abstracts International44-02.
Subject:	Folklore. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=MR06629
ISBN:	9780494066294

Never give up the ghost: An analysis of three Edinburgh ghost tour companies (Scotland).
Fraser, Joy.

Never give up the ghost: An analysis of three Edinburgh ghost tour companies (Scotland). - 294 p.

Source: Masters Abstracts International, Volume: 44-02, page: 0670.

Thesis (M.A.)--Memorial University of Newfoundland (Canada), 2005.

This thesis is a discourse analysis of three Edinburgh-based ghost tour companies: Mercat Tours, Witchery Tours and City of the Dead. It explores the attitudes, values and aesthetics of these companies and their construction and presentation of self-images to their audiences. It identifies key characteristics of the tours and links them to important themes in scholarship on contemporary tourism. Firstly, the construction of an ideology of authenticity within the Mercat Tours discourse exemplifies the model of modern tourism as a "quest for authenticity" (MacCannell, Tourist). In contrast, the light-hearted performance aesthetic of Witchery Tours reflects recent scholarship on postmodern- or post-tourism, in which tourism is seen as a playful game rather than a serious quest. Lastly, the case of City of the Dead offers an insight into the role of fear as a motivating factor in visits to tourism sites.

ISBN: 9780494066294Subjects--Topical Terms:

528224
Folklore.

Never give up the ghost: An analysis of three Edinburgh ghost tour companies (Scotland).
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520 $a This thesis is a discourse analysis of three Edinburgh-based ghost tour companies: Mercat Tours, Witchery Tours and City of the Dead. It explores the attitudes, values and aesthetics of these companies and their construction and presentation of self-images to their audiences. It identifies key characteristics of the tours and links them to important themes in scholarship on contemporary tourism. Firstly, the construction of an ideology of authenticity within the Mercat Tours discourse exemplifies the model of modern tourism as a "quest for authenticity" (MacCannell, Tourist). In contrast, the light-hearted performance aesthetic of Witchery Tours reflects recent scholarship on postmodern- or post-tourism, in which tourism is seen as a playful game rather than a serious quest. Lastly, the case of City of the Dead offers an insight into the role of fear as a motivating factor in visits to tourism sites.
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