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Sport event volunteer motivation and...

Chen, Yung-Chou.

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Sport event volunteer motivation and commitment.

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Sport event volunteer motivation and commitment./
作者:	Chen, Yung-Chou.
面頁冊數:	207 p.
附註:	Source: Dissertation Abstracts International, Volume: 71-07, Section: A, page: 2537.
Contained By:	Dissertation Abstracts International71-07A.
標題:	Business Administration, Sports Management. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3415072
ISBN:	9781124088099

Sport event volunteer motivation and commitment.
Chen, Yung-Chou.

Sport event volunteer motivation and commitment. - 207 p.

Source: Dissertation Abstracts International, Volume: 71-07, Section: A, page: 2537.

Thesis (Ph.D.)--University of Louisville, 2010.

Sport organizations and events provide key sites for volunteer involvement, and at the same time, depend on volunteers for success. Understanding volunteer motivation and commitment may enable sport event managers to develop better recruitment, selection, training, organizing, reward, and retention strategies, and ultimately benefit the organizations, volunteers, and service recipients. The purposes of this study were to understand volunteers' demographics, motivation, commitment, and the relationships among these in elite level sport events.

ISBN: 9781124088099Subjects--Topical Terms:

1669318
Business Administration, Sports Management.

Sport event volunteer motivation and commitment.
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520 $a Sport organizations and events provide key sites for volunteer involvement, and at the same time, depend on volunteers for success. Understanding volunteer motivation and commitment may enable sport event managers to develop better recruitment, selection, training, organizing, reward, and retention strategies, and ultimately benefit the organizations, volunteers, and service recipients. The purposes of this study were to understand volunteers' demographics, motivation, commitment, and the relationships among these in elite level sport events.
520 $a A total of 241 volunteers from the 2008 Ryder Cup completed the web-based survey prior to the event. Confirmatory factor analysis was conducted using Structural Equation Modeling with AMOS 18.0 in an exploratory fashion to compare and explore the factorial structure of sport event volunteer motivation. A factorial structure with 18 motivation items loaded on five factors (i.e., purposive, leisure, enhancement, identity, external influence) was identified moderately fitting the present data. ANOVA and MANOVA results suggested that volunteers in different demographic groups had consistent and high commitment to the event but emphasized different motivations. Multiple regression and Structural Equation Modeling both suggested that purposive, leisure, and identity motivation factors were the effective predictors of volunteer commitment.
520 $a Managers could consider sport participants and spectators as a potential volunteer pool for recruitment, and use purposive motivation to predict volunteer commitment levels. Providing volunteers with opportunities to contribute to the event, get involved with the event, identify with the event, and enjoy the event could meet their motivations and facilitate the reciprocal relationship between sport and volunteerism.
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