語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
The effects of cause-related marketi...
~
Steckstor, Denise.{me_controlnum}
FindBook
Google Book
Amazon
博客來
The effects of cause-related marketing on customers' attitudes and buying behavior
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The effects of cause-related marketing on customers' attitudes and buying behavior/ by Denise Steckstor.
作者:
Steckstor, Denise.{me_controlnum}
出版者:
Wiesbaden :Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, : 2012.,
面頁冊數:
xvi, 176 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
標題:
Social marketing. -
電子資源:
http://dx.doi.org/10.1007/978-3-8349-7078-7
ISBN:
9783834970787 (electronic bk.)
The effects of cause-related marketing on customers' attitudes and buying behavior
Steckstor, Denise.{me_controlnum}
The effects of cause-related marketing on customers' attitudes and buying behavior
[electronic resource] /by Denise Steckstor. - Wiesbaden :Gabler Verlag / Springer Fachmedien Wiesbaden GmbH,2012. - xvi, 176 p. :ill., digital ;24 cm.
ISBN: 9783834970787 (electronic bk.)Subjects--Topical Terms:
669978
Social marketing.
LC Class. No.: HF5414 / .S74 2012
Dewey Class. No.: 658.8
The effects of cause-related marketing on customers' attitudes and buying behavior
LDR
:00828nmm a2200253 a 4500
001
1290419
003
Springer
005
20120327092213.0
006
m d
007
cr nn 008maaau
008
121106s2012 gw s 0 eng d
020
$a
9783834970787 (electronic bk.)
020
$a
9783834932402 (paper)
035
$a
978-3-8349-3240-2
040
$a
GP
$c
GP
041
0
$a
eng
050
4
$a
HF5414
$b
.S74 2012
082
0 4
$a
658.8
$2
23
090
$a
HF5414
$b
.S811 2012
100
1
$a
Steckstor, Denise.{me_controlnum}
$3
1566385
245
1 4
$a
The effects of cause-related marketing on customers' attitudes and buying behavior
$h
[electronic resource] /
$c
by Denise Steckstor.
260
$a
Wiesbaden :
$b
Gabler Verlag / Springer Fachmedien Wiesbaden GmbH,
$c
2012.
300
$a
xvi, 176 p. :
$b
ill., digital ;
$c
24 cm.
650
0
$a
Social marketing.
$3
669978
650
0
$a
Consumer behavior.
$3
535816
650
0
$a
Social responsibility of business.
$3
542603
650
1 4
$a
Economics/Management Science.
$3
890844
650
2 4
$a
Marketing.
$3
536353
710
2
$a
SpringerLink (Online service)
$3
836513
773
0
$t
Springer eBooks
856
4 0
$u
http://dx.doi.org/10.1007/978-3-8349-7078-7
950
$a
Business and Economics (Springer-11643)
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9142224
電子資源
11.線上閱覽_V
電子書
EB HF5414 .S74 2012
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入