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Strategy making in a crisis : = from...
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Gibbert, Michael.
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Strategy making in a crisis : = from analysis to imagination /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Strategy making in a crisis :/ Michael Gibbert.
其他題名:
from analysis to imagination /
作者:
Gibbert, Michael.
出版者:
Cheltenham, UK ;Edward Elgar, : c2010.,
面頁冊數:
vi, 232 p. :ill. ;24 cm.
標題:
Strategic planning. -
ISBN:
9781848442405 (hbk.) :
Strategy making in a crisis : = from analysis to imagination /
Gibbert, Michael.
Strategy making in a crisis :
from analysis to imagination /Michael Gibbert. - Cheltenham, UK ;Edward Elgar,c2010. - vi, 232 p. :ill. ;24 cm.
Includes bibliographical references (p. 207-221) and index.
"Which strategy making approach works best in a crisis? In current literature, the recommendations oscillate between prediction, control, and practice, but this unique book focuses specifically on strategy making in a crisis." "In a crisis, the business landscape is neither stable nor predictable, resources are scarce rather than abundant, customers disappear and shareholders revolt, all of which can make prediction and control very difficult. Drawing on evidence from philosophy, and on a multi-year case study of a major multinational, Michael Gibbert points to three different kinds of imaginations and proposes a three-step model for imaginative strategy making." "Introducing new topics on this subject, Strategy Making in a Crisis will strongly appeal to top-level managers, including corporate development departments, and business-unit level strategy. Postgraduate students will also receive ideas for their own theses, not only from the content, but also from the approach - which is deductive and integrates management theories using social science literature - and methodology."--BOOK JACKET.
ISBN: 9781848442405 (hbk.) :UK68.00
LCCN: 2009938397Subjects--Topical Terms:
528149
Strategic planning.
LC Class. No.: HD30.28 / .G524 2010
Dewey Class. No.: 658.4012
Strategy making in a crisis : = from analysis to imagination /
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"Which strategy making approach works best in a crisis? In current literature, the recommendations oscillate between prediction, control, and practice, but this unique book focuses specifically on strategy making in a crisis." "In a crisis, the business landscape is neither stable nor predictable, resources are scarce rather than abundant, customers disappear and shareholders revolt, all of which can make prediction and control very difficult. Drawing on evidence from philosophy, and on a multi-year case study of a major multinational, Michael Gibbert points to three different kinds of imaginations and proposes a three-step model for imaginative strategy making." "Introducing new topics on this subject, Strategy Making in a Crisis will strongly appeal to top-level managers, including corporate development departments, and business-unit level strategy. Postgraduate students will also receive ideas for their own theses, not only from the content, but also from the approach - which is deductive and integrates management theories using social science literature - and methodology."--BOOK JACKET.
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