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消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = =...

許惠青

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消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = = The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = / 許惠青撰
Reminder of title:	The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction /
remainder title:	The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction
Author:	許惠青
Published:	[花蓮縣] : 國立東華大學國際企業研究所, : 民93[2004],
Description:	5,78面 : 圖,表 ; 30公分
Notes:	指導教授︰張國忠
Subject:	購買意願 -
Online resource:	http://134.208.10.124/ETD-db/ETD-search-c/view_etd?URN=etd-0728104-102526PDF全文

消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = = The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction /
許惠青

消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction / The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction許惠青撰 - [花蓮縣] : 國立東華大學國際企業研究所, 民93[2004] - 5,78面 : 圖,表 ; 30公分

指導教授︰張國忠

碩士論文--國立東華大學國際企業研究所,2004

參考書目︰面66-76Subjects--Topical Terms:

2467769
購買意願

消費者知覺風險、網站特質與賣方特質對拍賣網站購物意願影響之研究 = = The Effects of Consumers’ Perceived Risk, Characteristics of Web Sites, and Online Sellers on Purchase Intention in Online Auction /
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