| Record Type: |
Electronic resources
: Monograph/item
|
| Title/Author: |
Strategic management/ Marios I. Katsioloudes. |
| Reminder of title: |
global cultural perspectives for profit and non-profit organizations / |
| Author: |
Katsioloudes, Marios I.{me_controlnum} |
| other author: |
Katsioloudes, Marios I. |
| Published: |
Burlington, MA :Elsevier Butterworth-Heinemann, : c2006., |
| Description: |
1 online resource (xvii, 387 p.) :ill. |
| Notes: |
Rev. ed. of: Global strategic planning. |
| [NT 15003449]: |
An overview of the strategic planning process -- An introduction to the strategic planning process (SPP) -- Contemporary issues in the strategic planning process -- External strategic audt -- Internal strategic audit -- Strategic options-corporate level -- Strategic choice options-business and functional levels -- Implementation, evaluation, and control -- Implementing strategies in the business and functional levels -- Evaluation and control in strategic planning -- The strategic planning process for the nonprofit sector -- A strategic planning process (SPP) model for the nonprofit sector -- Strategic marketing for the public and the nonprofit sectors -- The global environment -- A framework of global strategic planning -- Doing business with newly emerging market (NEM) economies. |
| Subject: |
Strategic planning. - |
| Online resource: |
http://www.sciencedirect.com/science/book/9780750679664 |
| ISBN: |
9780750679664 (electronic bk.) |