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Recruiting Native American college s...

Carmen, Az.

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Recruiting Native American college students: "Why don't they just show up from their high schools like other students do?".

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Recruiting Native American college students: "Why don't they just show up from their high schools like other students do?"./
作者:	Carmen, Az.
面頁冊數:	104 p.
附註:	Adviser: Diane Dunlap.
Contained By:	Dissertation Abstracts International67-07A.
標題:	Education, Administration. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3224078
ISBN:	9780542766558

Recruiting Native American college students: "Why don't they just show up from their high schools like other students do?".
Carmen, Az.

Recruiting Native American college students: "Why don't they just show up from their high schools like other students do?". - 104 p.

Adviser: Diane Dunlap.

Thesis (Ed.D.)--University of Oregon, 2006.

If an institution of higher education is serious about recruiting Native American students, it has to use a different model than the "one size fits all" model of recruitment. Success is possible, but not using the old methods.

ISBN: 9780542766558Subjects--Topical Terms:

626645
Education, Administration.

Recruiting Native American college students: "Why don't they just show up from their high schools like other students do?".
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520 $a If an institution of higher education is serious about recruiting Native American students, it has to use a different model than the "one size fits all" model of recruitment. Success is possible, but not using the old methods.
520 $a There is a college graduation gap between majority population students, and African-American, Hispanic, or Native American students. One of the core reasons for a low graduation rate is an initial low recruitment rate. If students cannot be recruited to colleges, they can't be retained, and they can't graduate.
520 $a In this study, I looked at current recruitment models and how they are used in the state of Oregon to recruit Native Americans. The purpose of this study was to document and analyze the experiences and perceptions of Native American students and Native American recruiters about existing recruitment methods used in US higher education.
520 $a Most institutions of higher education currently use some version of the enrollment "funnel" model, combined with some variation of Kotler's marketing model (Kotler, 1999, Ihlenfeldt, 1980; Dolence, 1998; Kramer, 2003). Unfortunately, this process does not work well with minority populations. There is little extant research on what does work well.
520 $a The research design was an interview study of Native American students and Native American recruiters in Oregon. Sixteen students and recruiters were selected through a purposive sampling procedure. The shortest interview was an hour and forty five minutes; the longest interview was four and one half hours. Interviews were transcribed and grounded theory was used in coding.
520 $a There were several key findings. Native American students have a bias against the majority culture, and they prefer an institution with a Native American recruiter. Both recruiters and students saw their relationship as lasting longer than the traditional recruiting timeframe. Recruiters ended up working in retention regardless of whether their job description includes retention as a responsibility. Native American recruiters are expected to use a majority model overlay for recruiting Native American students, yet every recruiter stated firmly that this model does not work for Native Americans. A reflexive relational model of recruitment for Native American students was developed.
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