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Understanding tourism

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Understanding tourism/
作者:	Medlik, S.
出版者:	Oxford :Butterworth-Heinemann, : 1999.,
面頁冊數:	1 online resource (236 p.)
附註:	Description based on print version record.
內容註:	Preface; Anatomy of tourism; Historical development of tourism; Geography of tourism; Dimensions of tourism; Significance of tourism; The tourism industry; Marketing in tourism; Planning and development in tourism; Organization and finance in tourism; Miscellaneous topics; Answers, Select bibliography; Index.
標題:	Hospitality industry - Miscellanea. -
電子資源:	http://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=297955
電子資源:	http://www.sciencedirect.com/science/book/9780750643528An electronic book accessible through the World Wide Web; click for information
電子資源:	http://public.eblib.com/EBLPublic/PublicView.do?ptiID=485193Click here to view book
ISBN:	0080520065 (electronic bk.)

Understanding tourism
Medlik, S.

Understanding tourism[electronic resource]. - Oxford :Butterworth-Heinemann,1999. - 1 online resource (236 p.)

Description based on print version record.

Includes bibliographical reference (p. 223-225) and index.

Preface; Anatomy of tourism; Historical development of tourism; Geography of tourism; Dimensions of tourism; Significance of tourism; The tourism industry; Marketing in tourism; Planning and development in tourism; Organization and finance in tourism; Miscellaneous topics; Answers, Select bibliography; Index.

Understanding Tourism examines tourism in 1000 questions and answers. It is intended for students and teachers of tourism worldwide, those who earn their living through tourism or who simply like being tourists, expecially if they enjoy quizzes. Students need to know what progress they are making, to test and consolidate their knowledge. Teachers need to know their students' progress, any learning problems, what parts of the syllabus are going down well or proving difficult. Both need feedback. Arranged in ten parts, which broadly correspond to most syllabus elements studied in schools, colleges and universities, the wide-ranging repertoire also includes such topics as who was who in tourism in the UK and worldwide; what Prime Ministers thought about tourism; who are UK and world leaders in tourism; UK, US, Australian and Caribbean tourism in figures; US versus UK language; the language of North of the (English) border; creative marketing campaigns and messages. Professor Medlik is an author, consultant and educator with more than 30 years of involvement in tourism. He held several senior academic appointments in Britain and other countries, advised a number of companies, as well as tourism, educational and other organizations, and was the first chairman of the Tourism Society. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press. 1000 questions and answers Covers wide range of courses Expert panel reviewed questions!

ISBN: 0080520065 (electronic bk.)Subjects--Topical Terms:

1069042
Hospitality industry
--Miscellanea.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: G155.A1 / M42 1999eb

Dewey Class. No.: 338.4791

Understanding tourism
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505 0 $a Preface; Anatomy of tourism; Historical development of tourism; Geography of tourism; Dimensions of tourism; Significance of tourism; The tourism industry; Marketing in tourism; Planning and development in tourism; Organization and finance in tourism; Miscellaneous topics; Answers, Select bibliography; Index.
520 $a Understanding Tourism examines tourism in 1000 questions and answers. It is intended for students and teachers of tourism worldwide, those who earn their living through tourism or who simply like being tourists, expecially if they enjoy quizzes. Students need to know what progress they are making, to test and consolidate their knowledge. Teachers need to know their students' progress, any learning problems, what parts of the syllabus are going down well or proving difficult. Both need feedback. Arranged in ten parts, which broadly correspond to most syllabus elements studied in schools, colleges and universities, the wide-ranging repertoire also includes such topics as who was who in tourism in the UK and worldwide; what Prime Ministers thought about tourism; who are UK and world leaders in tourism; UK, US, Australian and Caribbean tourism in figures; US versus UK language; the language of North of the (English) border; creative marketing campaigns and messages. Professor Medlik is an author, consultant and educator with more than 30 years of involvement in tourism. He held several senior academic appointments in Britain and other countries, advised a number of companies, as well as tourism, educational and other organizations, and was the first chairman of the Tourism Society. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press. 1000 questions and answers Covers wide range of courses Expert panel reviewed questions!
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