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Advanced brand management : = managi...

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Temporal, Paul.

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Advanced brand management : = managing brands in a changing world /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Advanced brand management :/ Paul Temporal.
Reminder of title:	managing brands in a changing world /
Author:	Temporal, Paul.
Published:	Singapore :John Wiley & Sons (Asia) Pte. Ltd., : c2010.,
Description:	xix, 350 p. :ill. ;24 cm.
Subject:	Brand name products - Management. -
ISBN:	9780470824498 (hbk.)

Advanced brand management : = managing brands in a changing world /
Temporal, Paul.

Advanced brand management :managing brands in a changing world /Paul Temporal. - 2nd ed. - Singapore :John Wiley & Sons (Asia) Pte. Ltd.,c2010. - xix, 350 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 9780470824498 (hbk.)US29.95Subjects--Topical Terms:

667040
Brand name products
--Management.

LC Class. No.: HD69.B7 / T45 2010

Dewey Class. No.: 658.827

Advanced brand management : = managing brands in a changing world /
LDR:00573nam 2200169 a 450 001 868191
008 100729s2010 si a b 001 0 eng d
020 $a 9780470824498 (hbk.) $c US29.95
035 $a 00512182
050 4 $a HD69.B7 $b T45 2010
082 0 4 $2 22 $a 658.827
090 $a HD/69/.B7/.T288/2010//////QDE05265
100 1 $a Temporal, Paul. $3 605918
245 1 0 $a Advanced brand management : $b managing brands in a changing world / $c Paul Temporal.
250 $a 2nd ed.
260 $a Singapore : $c c2010. $b John Wiley & Sons (Asia) Pte. Ltd.,
300 $a xix, 350 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Brand name products $x Management. $3 667040
809 $d HD69.B7 $e T288 $p BOOK $y 2010

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F0062574

六樓西文書區HC-Z(6F Western Language Books)

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HD69.B7 T448 2010

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