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Dinner for one: A grounded theory of...

The University of Nebraska - Lincoln., Business.

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Dinner for one: A grounded theory of grocery shopping in the single-person household.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Dinner for one: A grounded theory of grocery shopping in the single-person household./
Author:	Fowler, Aubrey R., III.
Description:	210 p.
Notes:	Adviser: James W. Gentry.
Contained By:	Dissertation Abstracts International69-07A.
Subject:	Business Administration, Marketing. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3315059
ISBN:	9780549637516

Dinner for one: A grounded theory of grocery shopping in the single-person household.
Fowler, Aubrey R., III.

Dinner for one: A grounded theory of grocery shopping in the single-person household. - 210 p.

Adviser: James W. Gentry.

Thesis (Ph.D.)--The University of Nebraska - Lincoln, 2008.

A great deal of marketing thought and research has investigated household decision-making; however, much of this work has been accomplished under the assumption that families inhabit households and that household decision-making is actually family decision-making. Such an assumption does not take into consideration the changing nature of the family and the household as the nineteen-fifties ideal is left farther and farther behind. The purpose of this dissertation is to set aside the family-centric assumption and investigate a realm of household decision-making in a different household type. As such, I develop a grounded theory of grocery shopping in the single-person household, investigating how the unmarried person who lives alone and has no dependent children or other relatives fends for him or herself. By doing so, I aim to strip away any in-home influences upon the grocery shopping activity, leaving behind only those influences that drive the person to feed him or herself. The findings reveal that the major influence on the grocery shopping habits of the single person who lives alone revolve around the waste associated with feeding the self. These wasted resources include food, time and effort, money, and natural resources; and the recognition of this waste by the single person results in a variety of mealtime strategies for preparing and consuming meals that impact the types and amount of food purchased in the grocery store. This study also explores the differences between the grocery shopping and meal consumption habits of men and women as well as for members of different age groups. The resulting theory provides a challenge to current marketing thought and practice and promotes an awareness of alternative or non-traditional approaches to examining various marketing phenomena.

ISBN: 9780549637516Subjects--Topical Terms:

1017573
Business Administration, Marketing.

Dinner for one: A grounded theory of grocery shopping in the single-person household.
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020 $a 9780549637516
035 $a (UMI)AAI3315059
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040 $a UMI $c UMI
100 1 $a Fowler, Aubrey R., III. $3 1025763
245 1 0 $a Dinner for one: A grounded theory of grocery shopping in the single-person household.
300 $a 210 p.
500 $a Adviser: James W. Gentry.
500 $a Source: Dissertation Abstracts International, Volume: 69-07, Section: A, page: 2795.
502 $a Thesis (Ph.D.)--The University of Nebraska - Lincoln, 2008.
520 $a A great deal of marketing thought and research has investigated household decision-making; however, much of this work has been accomplished under the assumption that families inhabit households and that household decision-making is actually family decision-making. Such an assumption does not take into consideration the changing nature of the family and the household as the nineteen-fifties ideal is left farther and farther behind. The purpose of this dissertation is to set aside the family-centric assumption and investigate a realm of household decision-making in a different household type. As such, I develop a grounded theory of grocery shopping in the single-person household, investigating how the unmarried person who lives alone and has no dependent children or other relatives fends for him or herself. By doing so, I aim to strip away any in-home influences upon the grocery shopping activity, leaving behind only those influences that drive the person to feed him or herself. The findings reveal that the major influence on the grocery shopping habits of the single person who lives alone revolve around the waste associated with feeding the self. These wasted resources include food, time and effort, money, and natural resources; and the recognition of this waste by the single person results in a variety of mealtime strategies for preparing and consuming meals that impact the types and amount of food purchased in the grocery store. This study also explores the differences between the grocery shopping and meal consumption habits of men and women as well as for members of different age groups. The resulting theory provides a challenge to current marketing thought and practice and promotes an awareness of alternative or non-traditional approaches to examining various marketing phenomena.
590 $a School code: 0138.
650 4 $a Business Administration, Marketing. $3 1017573
650 4 $a Sociology, Individual and Family Studies. $3 626655
650 4 $a Sociology, Theory and Methods. $3 626625
690 $a 0338
690 $a 0344
690 $a 0628
710 2 $a The University of Nebraska - Lincoln. $b Business. $3 1025762
773 0 $t Dissertation Abstracts International $g 69-07A.
790 $a 0138
790 1 0 $a Gentry, James W., $e advisor
790 1 0 $a Hampton, Ron $e committee member
790 1 0 $a Saini, Amit $e committee member
790 1 0 $a Weissinger, Ellen $e committee member
791 $a Ph.D.
792 $a 2008
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3315059