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Challenging the big brands : = how n...

Cullen, Cheryl Dangel.

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Challenging the big brands : = how new brands win market share with innovative design /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Challenging the big brands :/ Judith Evans, Cheryl Dangel Cullen.
其他題名:	how new brands win market share with innovative design /
作者:	Evans, Judith,
其他作者:	Cullen, Cheryl Dangel.
出版者:	Gloucester, Mass. :Rockport Publishers, : c2003.,
面頁冊數:	176 p. :ill. (some col.) ;29 cm.
標題:	Trademarks - Design. -
ISBN:	1564969053

Challenging the big brands : = how new brands win market share with innovative design /
Evans, Judith,1964-

Challenging the big brands :how new brands win market share with innovative design /Judith Evans, Cheryl Dangel Cullen. - Gloucester, Mass. :Rockport Publishers,c2003. - 176 p. :ill. (some col.) ;29 cm.

ISBN: 1564969053NT$1575

LCCN: 2002014942Subjects--Topical Terms:

629396
Trademarks
--Design.

LC Class. No.: NC1003 / .E83 2003

Dewey Class. No.: 659/.022

Challenging the big brands : = how new brands win market share with innovative design /
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