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How come you can't identify your key customers? = the essential guide to key account selection /

Record Type:	Electronic resources : Monograph/item
Title/Author:	How come you can't identify your key customers?/ Peter Cheverton.
Reminder of title:	the essential guide to key account selection /
remainder title:	Essential guide to key account selection.
Author:	Cheverton, Peter.
Published:	London ;Kogan Page, : 2002.,
Description:	x, 146 p. :ill. ;22 cm.
Notes:	Includes index.
Series:	If you're so brilliant
Subject:	Marketing - Key accounts. -
Online resource:	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=137397An electronic book accessible through the World Wide Web; click for information
ISBN:	1423728513 (electronic bk.)

How come you can't identify your key customers? = the essential guide to key account selection /
Cheverton, Peter.

How come you can't identify your key customers?the essential guide to key account selection /[electronic resource] :Essential guide to key account selection.Peter Cheverton. - London ;Kogan Page,2002. - x, 146 p. :ill. ;22 cm. - If you're so brilliant.

Includes index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2005.

Available via World Wide Web.

ISBN: 1423728513 (electronic bk.)Subjects--Topical Terms:

657834
Marketing
--Key accounts.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5438.8.K38 / C548 2002eb

Dewey Class. No.: 658.8

How come you can't identify your key customers? = the essential guide to key account selection /
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