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Marketing a service for profit = a p...
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Marketing a service for profit = a practical guide to key service marketing concepts /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Marketing a service for profit/ Greg Clarke.
其他題名:
a practical guide to key service marketing concepts /
作者:
Clarke, Greg.
出版者:
London ;Kogan Page, : 2000.,
面頁冊數:
viii, 200 p. :ill. ;23 cm.
附註:
"In association with Marketing."
叢書名:
Marketing in action series
標題:
Service industries - Marketing. -
電子資源:
http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=62810An electronic book accessible through the World Wide Web; click for information
ISBN:
058538472X (electronic bk.)
Marketing a service for profit = a practical guide to key service marketing concepts /
Clarke, Greg.
Marketing a service for profit
a practical guide to key service marketing concepts /[electronic resource] :Greg Clarke. - London ;Kogan Page,2000. - viii, 200 p. :ill. ;23 cm. - Marketing in action series.
"In association with Marketing."
Includes bibliographical references (p. [192]) and index.
Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2001.
Available via World Wide Web.
ISBN: 058538472X (electronic bk.)Subjects--Topical Terms:
647833
Service industries
--Marketing.Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HD9980.5 / .C58 2000eb
Marketing a service for profit = a practical guide to key service marketing concepts /
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