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Market segmentation = how to do it, how to profit from it /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Market segmentation/ Malcolm McDonald and Ian Dunbar.
Reminder of title:	how to do it, how to profit from it /
Author:	McDonald, Malcolm.
other author:	Dunbar, Ian,
Published:	Amsterdam ;Elsevier/Butterworth-Heinemann, : 2004.,
Description:	1 v.
Notes:	Previous ed.: Basingstoke: Macmillan Business, 1995.
Subject:	Market segmentation. -
Online resource:	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=117155An electronic book accessible through the World Wide Web; click for information
ISBN:	1417552689 (electronic bk.)

Market segmentation = how to do it, how to profit from it /
McDonald, Malcolm.

Market segmentationhow to do it, how to profit from it /[electronic resource] :Malcolm McDonald and Ian Dunbar. - [3rd ed.]. - Amsterdam ;Elsevier/Butterworth-Heinemann,2004. - 1 v.

Previous ed.: Basingstoke: Macmillan Business, 1995.

Includes bibliographical references and index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2004.

Available via World Wide Web.

ISBN: 1417552689 (electronic bk.)Subjects--Topical Terms:

591840
Market segmentation.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.13 / .M39 2004eb

Dewey Class. No.: 658.802

Market segmentation = how to do it, how to profit from it /
LDR:01140cmm a2200277 a 45 001 734184
003 OCoLC
005 20080319
006 m d
007 cr cnu---unuuu
008 250519s2004 ne sb 001 0 eng d
020 $a 1417552689 (electronic bk.)
035 $a ocm56938915
035 $a 734184
040 $a N $c N $d OCLCQ
049 $a AMFA
050 1 4 $a HF5415.13 $b .M39 2004eb
082 0 4 $a 658.802 $2 22
100 $a McDonald, Malcolm. $3 583850
245 1 0 $a Market segmentation $h [electronic resource] : $b how to do it, how to profit from it / $c Malcolm McDonald and Ian Dunbar.
250 $a [3rd ed.].
260 $a Amsterdam ; $a Boston : $c 2004. $b Elsevier/Butterworth-Heinemann,
300 $a 1 v.
500 $a Previous ed.: Basingstoke: Macmillan Business, 1995.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2004. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Market segmentation. $2 lcstt $3 591840
655 $a Electronic books. $2 lcsh $3 542853
700 $a Dunbar, Ian, $c 1951- $3 721492
710 $a NetLibrary, Inc. $3 542851
856 4 0 $3 Bibliographic record display $u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=117155 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF

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