Linked to FindBook      Google Book      Amazon      博客來     
  • Mediawriting = print, broadcast, and public relations /
  • Record Type: Electronic resources : Monograph/item
    Title/Author: Mediawriting/ W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith.
    Reminder of title: print, broadcast, and public relations /
    Author: Whitaker, Wayne R.,
    other author: Ramsey, Janet E.
    Published: Mahwah, N.J. :L. Erlbaum Associates, : 2004.,
    Description: xxii, 424 p. :ill. ;24 cm.
    [NT 15003449]: Communication theory and news values -- Ethical and legal issues in media writing -- Research in communication -- Basics of writing and editing -- Basic news stories -- Interviewing -- Reporting what others say -- Obituaries, rewrites, and roundups -- Feature writing -- Writing broadcast copy -- Reporting for radio and TV -- Public relations writing in organizational media -- Public relations writing in the news media -- Public relations writing in promotional media.
    Subject: Mass media - Authorship. -
    Online resource: https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=112900An electronic book accessible through the World Wide Web; click for information
    ISBN: 1410610675 (electronic bk.)
Location:  Year:  Volume Number: 
Items
  • 1 records • Pages 1 •
  • 1 records • Pages 1 •
Multimedia
Reviews
Export
pickup library
 
 
Change password
Login