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Relationship marketing for competiti...

Payne, Adrian.

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Relationship marketing for competitive advantage = winning and keeping customers /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Relationship marketing for competitive advantage/ Adrian Payne ... [et al.].
其他題名:	winning and keeping customers /
其他作者:	Payne, Adrian.
出版者:	Oxford ;Butterworth-Heinemann, : 1998, c1995.,
面頁冊數:	x, 304 p. :ill. ;25 cm.
附註:	"Published on behalf of the Chartered Institute of Marketing."
標題:	Consumer satisfaction. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=34039An electronic book accessible through the World Wide Web; click for information
ISBN:	058531554X (electronic bk.)

Relationship marketing for competitive advantage = winning and keeping customers /
Relationship marketing for competitive advantagewinning and keeping customers /[electronic resource] :Adrian Payne ... [et al.]. - Oxford ;Butterworth-Heinemann,1998, c1995. - x, 304 p. :ill. ;25 cm. - The marketing series. Professional development. - Marketing series (London, England).Professional development..

"Published on behalf of the Chartered Institute of Marketing."

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2000.

Available via World Wide Web.

ISBN: 058531554X (electronic bk.)Subjects--Topical Terms:

578584
Consumer satisfaction.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.5 / .R455 1998eb

Dewey Class. No.: 658.8/12

Relationship marketing for competitive advantage = winning and keeping customers /
LDR:01173cam a2200265 a 45 001 722211
003 OCoLC
005 20070624
006 m u
007 cr cn-
008 070624t19981995enka sb 001 0 eng d
020 $a 058531554X (electronic bk.)
035 $a ocm45727563
040 $a N $c N $d OCL $d OCLCQ $d MUQ $d OCLCQ
049 $a AMFA
050 1 4 $a HF5415.5 $b .R455 1998eb
082 0 4 $a 658.8/12 $2 20
245 0 0 $a Relationship marketing for competitive advantage $h [electronic resource] : $b winning and keeping customers / $c Adrian Payne ... [et al.].
260 $a Oxford ; $a Boston : $c 1998, c1995. $b Butterworth-Heinemann,
300 $a x, 304 p. : $b ill. ; $c 25 cm.
490 1 $a The marketing series. Professional development
500 $a "Published on behalf of the Chartered Institute of Marketing."
500 $a Includes index.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2000. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Consumer satisfaction. $2 lcstt $3 578584
650 $a Customer relations. $3 578582
650 $a Customer services. $3 657636
650 $a Relationship marketing. $3 548872
650 $a Consommateurs $x Satisfaction. $3 762686
650 $a Marketing relationnel. $3 795299
650 $a Relations avec la client墈le. $3 762689
650 $a Service 墑 la client墈le. $3 763003
655 $a Electronic books. $2 lcsh $3 542853
700 $a Payne, Adrian. $3 738465
710 $a Chartered Institute of Marketing. $3 578725
710 $a NetLibrary, Inc. $3 542851
830 $a Marketing series (London, England). $p Professional development. $3 801252
856 4 $3 Bibliographic record display $u http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=34039 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF