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Principles of marketing : = activebo...

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Armstrong, Gary

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Principles of marketing : = activebook version 2.0 /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Principles of marketing :/ Philip Kotler, Gary Armstrong.
Reminder of title:	activebook version 2.0 /
Author:	Kotler, Philip.
other author:	Armstrong, Gary
Published:	Upper Saddle River, N.J. :Pearson/Prentice Hall, : c2004.,
Description:	xxii, 648 p. :col. ill. ;28 cm.
Subject:	Marketing. -
ISBN:	0130418145 (pbk.)

Principles of marketing : = activebook version 2.0 /
Kotler, Philip.

Principles of marketing :activebook version 2.0 /Philip Kotler, Gary Armstrong. - Upper Saddle River, N.J. :Pearson/Prentice Hall,c2004. - xxii, 648 p. :col. ill. ;28 cm.

Includes bibliographical references (p. 599-622) and indexes.

ISBN: 0130418145 (pbk.)

LCCN: 2003045613Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .K636 2004

Dewey Class. No.: 658.8

Principles of marketing : = activebook version 2.0 /
LDR:00597cam a2200193 a 45 001 716306
003 DLC
005 20070611
008 070611s2004 njua b 001 0 eng
010 $a 2003045613
020 $a 0130418145 (pbk.)
035 $a go96t0107
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415 $b .K636 2004
082 0 0 $a 658.8 $2 21
100 $a Kotler, Philip. $3 520689
245 1 0 $a Principles of marketing : $b activebook version 2.0 / $c Philip Kotler, Gary Armstrong.
260 $a Upper Saddle River, N.J. : $c c2004. $b Pearson/Prentice Hall,
300 $a xxii, 648 p. : $b col. ill. ; $c 28 cm.
504 $a Includes bibliographical references (p. 599-622) and indexes.
650 $a Marketing. $3 536353
700 $a Armstrong, Gary $q (Gary M.) $3 786273

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W0056138

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415 K636a 2004

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1 records • Pages 1 •
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