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Tangible strategies for intangible a...

Berry, John, (1960-.)

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Tangible strategies for intangible assets : = how to manage and measure your company's brand, patents, intellectual property, and other sources of value /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Tangible strategies for intangible assets :/ John Berry.
其他題名:	how to manage and measure your company's brand, patents, intellectual property, and other sources of value /
作者:	Berry, John,
出版者:	New York :McGraw-Hill, : c2005.,
面頁冊數:	ix, 325 p. :ill. ;24 cm.
標題:	Intangible property - Management. -
電子資源:	http://www.loc.gov/catdir/bios/mh051/2004012351.htmlhttp://www.loc.gov/catdir/bios/mh051/2004012351.html
電子資源:	http://www.loc.gov/catdir/description/mh051/2004012351.htmlhttp://www.loc.gov/catdir/description/mh051/2004012351.html
ISBN:	0071412867 (hbk.) :

Tangible strategies for intangible assets : = how to manage and measure your company's brand, patents, intellectual property, and other sources of value /
Berry, John,1960-.

Tangible strategies for intangible assets :how to manage and measure your company's brand, patents, intellectual property, and other sources of value /John Berry. - New York :McGraw-Hill,c2005. - ix, 325 p. :ill. ;24 cm.

Includes bibliographical references (p. 291-309) and index.

ISBN: 0071412867 (hbk.) :US49.95

LCCN: 2004012351Subjects--Topical Terms:

741715
Intangible property
--Management.

LC Class. No.: HD53 / .B468 2005

Dewey Class. No.: 658.15

Tangible strategies for intangible assets : = how to manage and measure your company's brand, patents, intellectual property, and other sources of value /
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245 1 0 $a Tangible strategies for intangible assets : $b how to manage and measure your company's brand, patents, intellectual property, and other sources of value / $c John Berry.
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504 $a Includes bibliographical references (p. 291-309) and index.
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650 $a Intangible property $x Valuation. $3 735827
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