東華大學圖書館 |

Language: English

回圖書館首頁

手機版館藏查詢

Login

Back

Switch To: Labeled | MARC Mode | ISBD

Marketing research essentials /

~

Gates, Roger H., (1942-.)

Linked to FindBook

Google Book

Amazon

博客來

Marketing research essentials /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing research essentials // Carl McDaniel Jr., Roger Gates.
Author:	McDaniel, Carl D.
other author:	Gates, Roger H.,
Published:	Hoboken, NJ :J. Wiley, : c2004.,
Description:	xxv, 420, 14, 8, 11 p. :ill. ;26 cm. +1 CD-ROM (4 3/4 in.).
Notes:	"SPSS student version 11.0 for Windows"--CD-ROM.
Subject:	Marketing research. -
Online resource:	http://www.loc.gov/catdir/toc/wiley032/2003269698.htmlhttp://www.loc.gov/catdir/toc/wiley032/2003269698.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.html
ISBN:	0471448451 (pbk.)

Marketing research essentials /
McDaniel, Carl D.

Marketing research essentials /Carl McDaniel Jr., Roger Gates. - 4th ed. - Hoboken, NJ :J. Wiley,c2004. - xxv, 420, 14, 8, 11 p. :ill. ;26 cm. +1 CD-ROM (4 3/4 in.).

"SPSS student version 11.0 for Windows"--CD-ROM.

Includes bibliographical references (p. 8-14 of the 3rd group) and index.

System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.

ISBN: 0471448451 (pbk.)

LCCN: 2003269698Subjects--Topical Terms:

532352
Marketing research.

LC Class. No.: HF5415.2 / .M3825 2004

Dewey Class. No.: 658.8/3

Marketing research essentials /
LDR:01087pam a2200229 a 45 001 713497
005 20071019
008 070313s2004 njua b 001 0 eng
010 $a 2003269698
020 $a 0471448451 (pbk.)
035 $a FN95T0270
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.2 $b .M3825 2004
082 0 4 $a 658.8/3 $2 21
100 $a McDaniel, Carl D. $3 694358
245 1 0 $a Marketing research essentials / $c Carl McDaniel Jr., Roger Gates.
250 $a 4th ed.
260 $a Hoboken, NJ : $c c2004. $b J. Wiley,
300 $a xxv, 420, 14, 8, 11 p. : $b ill. ; $c 26 cm. + $e 1 CD-ROM (4 3/4 in.).
500 $a "SPSS student version 11.0 for Windows"--CD-ROM.
504 $a Includes bibliographical references (p. 8-14 of the 3rd group) and index.
538 $a System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.
650 $a Marketing research. $3 532352
700 $a Gates, Roger H., $d 1942-. $3 781510
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/wiley032/2003269698.html $z http://www.loc.gov/catdir/toc/wiley032/2003269698.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.html $z http://www.loc.gov/catdir/enhancements/fy0615/2003269698-d.html

based on 0 review(s)

Location: Year: Volume Number:

Items

1 records • Pages 1 •
1

Inventory Number

No. of reservations

W0054527

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415.2 M3825 2004

一般使用(Normal)

On shelf

0

1 records • Pages 1 •
1

Multimedia

Reviews

Add a review and share your thoughts with other readers

Export

pickup library

Change password

Login