Beyond the core : = expand your mark...
Zook, Chris, (1951-.)

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  • Beyond the core : = expand your market without abandoning your roots /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Beyond the core :/ Chris Zook.
    Reminder of title: expand your market without abandoning your roots /
    Author: Zook, Chris,
    Published: Boston :Harvard Business School Pub., : c2004.,
    Description: xv, 214 p. :ill. ;25 cm.
    [NT 15003449]: The growth crisis? : dangerous moves beyond the core -- Visualizing the ideal? : the first principle of adjacency growth -- Evaluating adjacency moves? : balancing desire with data -- Orchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- Executing adjacency moves? : managing the key organizational issues that most influence success or failure -- Transforming moves? : redefining the core through adjacencies.
    Subject: Corporate profits. -
    Online resource: http://www.loc.gov/catdir/toc/ecip045/2003013374.htmlhttp://www.loc.gov/catdir/toc/ecip045/2003013374.html
    ISBN: 1578519519 :
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W0053543 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HD2746 Z657 2004 一般使用(Normal) On shelf 0
  • 1 records • Pages 1 •
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