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Marketing the public sector : = prom...

Fine, Seymour H.

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Marketing the public sector : = promoting the causes of public and nonprofit agencies /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing the public sector :/ Seymour H. Fine.
Reminder of title:	promoting the causes of public and nonprofit agencies /
Author:	Fine, Seymour H.
Published:	New Brunswick, U.S.A. :Transaction Publishers, : c1992.,
Description:	xxiv, 360 p. :ill. ;24 cm.
Notes:	Originally published: Social marketing. Boston : Allyn and Bacon, c1990.
Subject:	Advertising, Public service. -
ISBN:	1560006102 :

Marketing the public sector : = promoting the causes of public and nonprofit agencies /
Fine, Seymour H.

Marketing the public sector :promoting the causes of public and nonprofit agencies /Seymour H. Fine. - New Brunswick, U.S.A. :Transaction Publishers,c1992. - xxiv, 360 p. :ill. ;24 cm.

Originally published: Social marketing. Boston : Allyn and Bacon, c1990.

Includes bibliographical references (p. 339-352) and indexes.

ISBN: 1560006102 :US29.95

LCCN: 91038378Subjects--Topical Terms:

778386
Advertising, Public service.

LC Class. No.: HF5415.122 / .F56 1992

Dewey Class. No.: 658.8

Marketing the public sector : = promoting the causes of public and nonprofit agencies /
LDR:00669pam a2200181 a 45 001 711673
005 20070418
008 070129r19921990njua b 001 0 eng
010 $a 91038378
020 $a 1560006102 : $c US29.95
035 $a PA95Y0073
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.122 $b .F56 1992
082 0 0 $a 658.8 $2 20
100 $a Fine, Seymour H. $3 778385
245 1 0 $a Marketing the public sector : $b promoting the causes of public and nonprofit agencies / $c Seymour H. Fine.
260 $a New Brunswick, U.S.A. : $c c1992. $b Transaction Publishers,
300 $a xxiv, 360 p. : $b ill. ; $c 24 cm.
500 $a Originally published: Social marketing. Boston : Allyn and Bacon, c1990.
504 $a Includes bibliographical references (p. 339-352) and indexes.
650 $a Advertising, Public service. $3 778386
650 $a Nonprofit organizations $x Marketing. $3 682726
650 $a Social marketing. $3 669978