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TechnoBrands = how to create & use "brand identity" to market, advertise & sell technology products /

Record Type:	Electronic resources : Monograph/item
Title/Author:	TechnoBrands/ Chuck Pettis.
Reminder of title:	how to create & use "brand identity" to market, advertise & sell technology products /
Author:	Pettis, Chuck,
Published:	New York :AMACOM, : c1995.,
Description:	xiii, 222 p. :ill. ;24 cm.
Subject:	Brand name products. -
Online resource:	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2110An electronic book accessible through the World Wide Web; click for information
ISBN:	0585039291 (electronic bk.)

TechnoBrands = how to create & use "brand identity" to market, advertise & sell technology products /
Pettis, Chuck,1948-

TechnoBrandshow to create & use "brand identity" to market, advertise & sell technology products /[electronic resource] :Chuck Pettis. - New York :AMACOM,c1995. - xiii, 222 p. :ill. ;24 cm.

Includes bibliographical references and index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
1999.

Available via the World Wide Web.

ISBN: 0585039291 (electronic bk.)Subjects--Topical Terms:

581855
Brand name products.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HC79.H53 / P48 1995eb

Dewey Class. No.: 620/.006/8

TechnoBrands = how to create & use "brand identity" to market, advertise & sell technology products /
LDR:01131cmm a2200253 a 45 001 703241
003 OCoLC
005 20060613
006 m u
007 cr cn-
008 250516s1995 nyua sb 001 0 eng d
020 $a 0585039291 (electronic bk.)
035 $a ocm42330548
035 $a 703241
040 $a N $c N $d OCL $d OCLCQ
049 $a AMFA
050 1 4 $a HC79.H53 $b P48 1995eb
082 0 4 $a 620/.006/8 $2 20
100 $a Pettis, Chuck, $d 1948- $3 760201
245 1 0 $a TechnoBrands $h [electronic resource] : $b how to create & use "brand identity" to market, advertise & sell technology products / $c Chuck Pettis.
260 $a New York : $c c1995. $b AMACOM,
300 $a xiii, 222 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 1999. $n Available via the World Wide Web. $n Available in multiple electronic file formats. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Brand name products. $3 581855
650 $a High technology $x Marketing. $3 660778
650 $a Technological innovations $x Marketing. $3 750119
655 $a Electronic books. $2 lcsh $3 542853
710 $a NetLibrary, Inc. $3 542851
856 4 $3 Bibliographic record display $u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2110 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF