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Services marketing /

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Lovelock, Christopher H.

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Services marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Services marketing // Christopher H. Lovelock.
Author:	Lovelock, Christopher H.
Published:	Upper Saddle River, N.J. :Prentice Hall, : c1996.,
Description:	xii, 660 p. :ill. ;25 cm.
Subject:	Professions - Marketing. -
ISBN:	0134558413

Services marketing /
Lovelock, Christopher H.

Services marketing /Christopher H. Lovelock. - 3rd ed. - Upper Saddle River, N.J. :Prentice Hall,c1996. - xii, 660 p. :ill. ;25 cm.

Includes bibliographical references (p. 649-650) and index.

ISBN: 0134558413

LCCN: 95050896Subjects--Topical Terms:

646071
Professions
--Marketing.

LC Class. No.: HF5415.122 / .L68 1996

Dewey Class. No.: 658.8

Services marketing /
LDR:00607pam a2200205 a 45 001 697356
003 DLC
005 20050927
008 050927s1996 njua b 001 0 eng
010 $a 95050896
020 $a 0134558413
020 $a 0134613775 (international ed. : pbk.)
035 $a 蔡裕源94
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.122 $b .L68 1996
082 0 0 $a 658.8 $2 20
100 $a Lovelock, Christopher H. $3 667190
245 1 0 $a Services marketing / $c Christopher H. Lovelock.
250 $a 3rd ed.
260 $a Upper Saddle River, N.J. : $c c1996. $b Prentice Hall,
300 $a xii, 660 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. 649-650) and index.
650 $a Professions $x Marketing. $3 646071
650 $a Service industries $x Marketing. $3 647833

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GW0012363

六樓西文書區HC-Z(6F Western Language Books)

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HF5415.122 L68 1996

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