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Why CRM doesn't work : = how to win ...

Newell, Frederick, (1926-)

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Why CRM doesn't work : = how to win by letting customers manage the relationship /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Why CRM doesn't work :/ Frederick Newell.
Reminder of title:	how to win by letting customers manage the relationship /
Author:	Newell, Frederick,
Published:	Princeton, N.J. :Bloomberg Press, : c2003.,
Description:	xvii, 263 p. ;24 cm.
Subject:	Customer relations - Management. -
ISBN:	1576601323 :

Why CRM doesn't work : = how to win by letting customers manage the relationship /
Newell, Frederick,1926-

Why CRM doesn't work :how to win by letting customers manage the relationship /Frederick Newell. - 1st ed. - Princeton, N.J. :Bloomberg Press,c2003. - xvii, 263 p. ;24 cm.

Includes bibliographical references (p. 243-254) and index.

ISBN: 1576601323 :US29.95

LCCN: 2002153916Subjects--Topical Terms:

582814
Customer relations
--Management.

LC Class. No.: HF5415.5 / .N49 2003

Dewey Class. No.: 658.8/12

Why CRM doesn't work : = how to win by letting customers manage the relationship /
LDR:00608nam a2200193 a 45 001 693476
005 20040920
008 040920s2003 nju b 001 0 eng
010 $a 2002153916
020 $a 1576601323 : $c US29.95
035 $a imw93000037
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.5 $b .N49 2003
082 0 0 $a 658.8/12 $2 21
100 $a Newell, Frederick, $d 1926- $3 742925
245 1 0 $a Why CRM doesn't work : $b how to win by letting customers manage the relationship / $c Frederick Newell.
250 $a 1st ed.
260 $a Princeton, N.J. : $c c2003. $b Bloomberg Press,
300 $a xvii, 263 p. ; $c 24 cm.
504 $a Includes bibliographical references (p. 243-254) and index.
650 $a Customer relations $x Management. $3 582814