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Sports and entertainment marketing /

~

Oelkers, Dotty Boen.

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Sports and entertainment marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Sports and entertainment marketing // Kaser and Oelkers.
Author:	Kaser, Ken.
other author:	Oelkers, Dotty Boen.
Published:	Australia :South-Western Educational Publishing/Thomson Learning, : c2001.,
Description:	vii, 298 p. :col. ill. ;28 cm.
Notes:	Includes index.
Subject:	Entertainment events - Marketing -
ISBN:	0538694777 (pbk.) :

Sports and entertainment marketing /
Kaser, Ken.

Sports and entertainment marketing /Kaser and Oelkers. - Australia :South-Western Educational Publishing/Thomson Learning,c2001. - vii, 298 p. :col. ill. ;28 cm.

Includes index.

ISBN: 0538694777 (pbk.) :US27.95Subjects--Topical Terms:

583296
Entertainment events
--Marketing

Sports and entertainment marketing /
LDR:00404nam a2200133 a 45 001 687117
005 20040318
008 030304s2001 at a 00110 eng d
020 $a 0538694777 (pbk.) : $c US27.95
035 $a slw91000135
040 $a GZS $c GZS $d UUS $d BGU $d DH
100 $a Kaser, Ken. $3 732411
245 1 0 $a Sports and entertainment marketing / $c Kaser and Oelkers.
260 $a Australia : $c c2001. $b South-Western Educational Publishing/Thomson Learning,
300 $a vii, 298 p. : $b col. ill. ; $c 28 cm.
500 $a Includes index.
650 $a Entertainment events $x Marketing $x Study and teaching. $3 583296
650 $a Sports $x Marketing $x Study and teaching. $3 583294
700 $a Oelkers, Dotty Boen. $3 624978
710 $a South-Western Educational Publishing. $3 580160

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1 records • Pages 1 •
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W0122230

五樓西文書區A-HB(5F Western Language Books)

01.外借(書)_YB

一般圖書

GV716 K19 2001

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1 records • Pages 1 •
1

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