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Marketing leadership in hospitality ...

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Chacko, Harsha E.

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Marketing leadership in hospitality : = foundations and practices /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing leadership in hospitality :/ Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko.
Reminder of title:	foundations and practices /
Author:	Lewis, Robert C.,
other author:	Chacko, Harsha E.
Published:	New York :Van Nostrand Reinhold, : c1995.,
Description:	xx, 844 p. :ill., maps ;26 cm.
Subject:	Hospitality industry - Marketing. -
ISBN:	0442018886

Marketing leadership in hospitality : = foundations and practices /
Lewis, Robert C.,1930-

Marketing leadership in hospitality :foundations and practices /Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko. - 2nd ed. - New York :Van Nostrand Reinhold,c1995. - xx, 844 p. :ill., maps ;26 cm.

Includes bibliographical references and index.

ISBN: 0442018886

LCCN: 95113551Subjects--Topical Terms:

700247
Hospitality industry
--Marketing.

LC Class. No.: TX911.3.M3 / L49 1995

Dewey Class. No.: 647.94/068/8

Marketing leadership in hospitality : = foundations and practices /
LDR:00665nam a2200205 a 45 001 675323
003 DLC
005 19991206145126.8
008 991122s1995 nyuab b 001 0 eng
010 $a 95113551
020 $a 0442018886
020 $a 047128646X (Wiley) : $c US59.95
035 $a tr 00890121
040 $a DLC $c DLC $d DH
050 0 0 $a TX911.3.M3 $b L49 1995
082 0 0 $a 647.94/068/8 $2 20
100 $a Lewis, Robert C., $d 1930- $3 696209
245 1 0 $a Marketing leadership in hospitality : $b foundations and practices / $c Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko.
250 $a 2nd ed.
260 $a New York : $c c1995. $b Van Nostrand Reinhold,
300 $a xx, 844 p. : $b ill., maps ; $c 26 cm.
504 $a Includes bibliographical references and index.
650 $a Hospitality industry $x Marketing. $3 700247
700 $a Chacko, Harsha E. $3 712000
700 $a Chambers, Richard E. $q (Richard Everett), $d 1956- $3 712001

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W0042483

罕用書庫227室(美崙校區,調書請點預約)(RU_227)

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TX911.3.M3 L49 1995

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